Monday, 17 February 2014

Breaking news from Brand Republic - Publicis Groupe, Kickstarter, Havas UK, VisitBtritain, brand marketing

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Publicis Groupe reports 'record year' despite Q4 softening
Publicis Groupe reports 'record year' despite Q4 softening
by Maisie McCabe
17 February 2014, 09:21AM
Publicis Groupe, the owner of Saatchi & Saatchi and Starcom MediaVest Group, had a "record year" in 2013 with pre-tax income up nine per cent despite revenue softening in the final three months.
Kickstarter urges users to change passwords after hacking
Kickstarter urges users to change passwords after hacking
by Loulla-Mae Eleftheriou-Smith
17 February 2014, 09:12AM
Kickstarter, the fundraising platform for grassroots projects, has informed its members that its online community was hacked, and has recommended people change their passwords as a precautionary measure.
Havas UK revenue surges 18% in Q4 2013
Havas UK revenue surges 18% in Q4 2013
by Maisie McCabe
17 February 2014, 08:59AM
Havas has reported revenue of €514 million (£419.8 million) in the final three months of 2014, down two per cent year on year despite its UK businesses reporting an "excellent fourth quarter" with revenue up by 18 per cent.
VisitBritain in £2.5m 'feel the love' global push
VisitBritain in £2.5m 'feel the love' global push
by Loulla-Mae Eleftheriou-Smith
17 February 2014, 10:01AM
VisitBritain is calling on tourists to "feel the love" in a new £2.5m global marketing push to promote the UK abroad.
Environment, social and personal: three words your marketing campaign needs
Environment, social and personal: three words your marketing campaign needs
by Loulla-Mae Eleftheriou-Smith
17 February 2014, 08:28AM
Brands' marketing work needs three main components of environmental, social and personal insights, says John Kearon, chief executive of marketing and brand consultancy BrainJuicer, and here's why.

Also in the news
Co-Operative asks public to 'shape its future' post-scandal
by Ben Bold, 17 February 2014, 09:54AM
Grey Possible appoints Mikhail Goldgaber as head of UX
by Kate Magee, 17 February 2014, 09:50AM
Trading Places: this week's people moves
by Chris Harding, 14 February 2014, 08:44AM

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From the blogs

The Wall blog

Have Linkin Park & Eminem made the greatest album ever or is this UGC taken to the limits?
Chris J Reed
17 February 2014, 9:04AM
Do we need an app to attract the attention of waiters? This company thinks so.
Graeme Swanson
14 February 2014, 11:53AM
Technology is changing the world - but are marketers ready?
James Collier
14 February 2014, 11:14AM
The new world of engagement
Paps Shaikh
14 February 2014, 9:45AM


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