| | | | | | Time Out Group has appointed Kimberley O'Hara, the digital sales development director at Johnson Publishing, as chief commercial officer to lead its international commercial presence outside North America. | | | | | | | | | | | | | Cadbury has released an online film of actor James Corden lip-syncing to an Estelle track as part of its 'Free The Joy' campaign. | | | | | | | | | | | | | OMD UK has poached Kelly Parker, the head of planning at Havas Media, as a client partner for accounts including its recent win, SSE. | | | | | | | | | | | | | Marks & Spencer launched its long-awaited £150m website today, after seven years of running its ecommerce offering on technology provided by Amazon. | | | | | | | | | | | | | Adrian Fitch, the insights manager at Absolute Radio, has been appointed to the new role of head of brand insight (radio) at Bauer Media. | | | | | | | | | | | | | | | | | The group's new trading team will deliver more than an overabundance of testosterone, its UK president tells Maisie McCabe. | | | | | | | | | | | | | If you could work for any media company in the UK, which one would you choose? It's a loaded question, revealing perceptions of an organisation's heritage, culture and future growth prospects. | | | | | | | | | | | | | New advertising formats are creating a more compelling opportunity for advertisers. Chantelle Dietz investigates. | | | | | | | | | | | | | Once seen as a threat to the medium, digital has helped propel audience numbers to a 15-year high. David Benady reports. | | | | | | | | | | | | | There's a splendid interview with Kevin Kelly on edge.org. He points out that, in the early days of the web, everyone assumed it would turn into "TV 2.0": "5,000 different sources giving you the specialty information about a horse channel and a dog channel and a cat channel and a saltwater aquarium channel... and you could get it all in your home. | | | | | | | | | | | | | Every year The Lighthouse Company undertakes a New World Talent survey, asking leaders across the advertising and communications sector how they are feeling about our industry and test observations and hypothesis we see emerging in our interview rooms each day. It always makes for fascinating reading. | | | | | | | | | | | | | | | | | | Media's resident curmudgeon Brian Jacobs reminds all digital pioneers there's still much to be gained from knowing advertising's history. | | | | | | | | | | | | | The Super Bowl used to be about the battle of advertising budgets, now it's a war of the social newsrooms, a new environment full of promise for plucky challenger brands, says Carat's managing director, Matthew Hook. | | | | | | | | | | | | | For a company recently compared to a virus, Facebook itself is apparently none too healthy. | | | | | | | | | | | | | Programmatic buying has been the talk of the ad tech town for the past few years. | | | | | | | | | | | | | Paul and Darika, the 'Trinny and Susannah' of digital marketing, look at the launch of Facebook's Paper ahead of the social network's ten year anniversary tomorrow. | | | | | | | | | | |
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