Thursday, 6 February 2014

Campaign Daily Fix - Energy awareness brief, Haygarth BMB's first CEO, Cadbury looks beyond roster for digital, Grey, Weve, Dare

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Latest news
Agencies vie for £85m energy brief
by Louise Ridley,
06 February 2014, 06:50AM
Agencies vie for £85m energy brief
The independent body that will roll out smart energy meters into every British home by 2020 is calling a pitch for agencies for an £85 million, five-year national engagement campaign.
BMB appoints Haygarth as first CEO
by Louise Ridley,
06 February 2014, 06:50AM
BMB appoints Haygarth as first CEO
Beattie McGuinness Bungay has hired Juliet HayƂ­garth, the managing director of Brothers and Sisters, as its first chief executive, completing the agency's new management trio.
Cadbury looks beyond roster for digital shop
by James Swift,
06 February 2014, 06:50AM
Cadbury looks beyond roster for digital shop
Cadbury is looking for an agency to handle its digital advertising in the UK.
Clapp named ECD at Grey Possible
by Kate Magee,
06 February 2014, 06:45AM
Clapp named ECD at Grey Possible
Ben Clapp, the former UK executive creative director of the digital agency Profero, is joining Grey Possible as its first executive creative director.
Weve plans mobile payment offering in MasterCard deal
by Arif Durrani,
06 February 2014, 06:45AM
Weve plans mobile payment offering in MasterCard deal
Weve, the mobile joint venture between EE, O2 and Vodafone, has formed a major partnership with MasterCard to launch a mobile payment service.
Hatton moves to Dare as strategy partner
06 February 2014, 06:45AM
Hatton moves to Dare as strategy partner
Rachel Hatton, a founding partner of Hello People and a former group planning director at Ogilvy Group, has joined Dare as the strategy partner.
United Nations seeks shop to create sanitation campaign
by James Swift,
06 February 2014, 06:30AM
United Nations seeks shop to create sanitation campaign
The United Nations Millennium Campaign is looking for an agency to create ads that spur people and governments to help improve sanitation in the poorest parts of the world.
NS&I invites Govt roster agencies to pitch for creative brief
by Jeremy Lee,
06 February 2014, 06:30AM
NS&I invites Govt roster agencies to pitch for creative brief
National Savings & Investments has approached shops on the Crown Commercial Service roster to invite them to pitch for its ad business.
Pick of the week
Pick of the week: Kellogg's Crunchy Nut, Leo Burnett
06 February 2014, 07:00AM
Pick of the week: Kellogg's Crunchy Nut, Leo Burnett
Jeremy Lee welcomes the humorous new approach Kellogg is taking: "The surprising product reveal in this ad showing Henry VIII on a hunting trip does not fail to raise a smile." It was written and art directed by Ed Morris and Andy Drugan, and directe...
Turkey of the week
Turkey of the week: Maryland Gooeys, VCCP
06 February 2014, 07:00AM
Turkey of the week: Maryland Gooeys, VCCP
The Maryland Gooeys spot leaves Maisie McCabe unsatisfied: "In a week when Grey London and McVitie s have shown that you can be clever with an old FMCG brand, it s a shame to see this silly film. The script isn t well-written, the animation s tired a...

Also in the news

Renault-Nissan hires DigitasLBi for digital
by Kate Magee, 06 February 2014, 06:30AM
Proximity nets CRM for Moneysupermarket
by Louise Ridley, 06 February 2014, 06:30AM
HouseTrip seeks creative agency
by James Swift, 06 February 2014, 06:45AM
Pitch update: Burger King, BHF and Comparethemarket.com
06 February 2014, 07:00AM

6 February's iPad edition

  • Vicki Maguire, Grey London's deputy ECD, on Paul Smith, sweetshops and how she got here
  • Super Bowl ads: Who were the champions?
  • The Campaign Diary is back! All the latest adland gossip and papped pics
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