| | | | | | The one-time Bauer Media executive is now cinema's leading ambassador, and she wants more brands to consider the channel, Arif Durrani writes. | | | | | | Havas is making waves with a series of radical structural changes, from the establishment of a creative council to the appointment of Chris Hirst. Claire Beale weighs up the group's new ambitions. | | | | | | As Kate Magee heard at last week's Wacl event, advertising continues to represent women unfairly. | | | | | | | Advertising agencies might not be shackled to Soho any more but, for some, the thought of moving outside London is still akin to being put out to pasture. Campaign asked some adlanders who left the capital how they fared. | | | | | | Harland David Sanders was born in Indiana in 1890. | | | | | | The seven golden behaviours that every retail brand (and its agency) must live by, according to Mary Portas. | | | | | | This week Carlo Cavallone and Mark Denton review the latest ads. | | | | | | | Charlie Snow, the chief strategy officer at DLKW Lowe, explains why the Interpublic agency's work to raise awareness of the risk and symptoms of stroke has been hailed as so effective. | | | | | | | Talk of reviving the full-service agency is back in vogue. But how do planning and buying fit in? Marc Mendoza explores. | | | | | | Will brands be prepared to pay more in order to advertise during top-flight football matches, David Benady asks. | | | | | | What we think about how advertising works, and how it really does, are the subjects of Paul Feldwick's new book. Russell Davies debates the themes with the author. | | | | | | | The latest figures contained familiar depressing themes but also surprisingly robust performances, Sarah Tsirkas writes. | | | | | | This week we're loving Bernard Butler and Raife Burchell, the music supervisor and composer representative at Dirty Soup. | | | | | | |
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