Saturday, 21 February 2015

This week's most read news and best ad campaigns

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OMD tops Gunn Report For Media
by Arif Durrani,
19 February 2015, 08:00AM
OMD tops Gunn Report For Media
Omnicom's OMD has been named the most-awarded media agency in the world, ahead of Publicis Groupe's Starcom MediaVest Group and its sister shop PHD, in The Gunn Report For Media 2014.
Krispy Kreme doughnuts apologises for launching 'KKK Wednesdays'
by Louise McIlwraith,
18 February 2015, 10:02AM
Krispy Kreme doughnuts apologises for launching 'KKK Wednesdays'
Krispy Kreme has apologised for promoting "KKK Wednesdays", after Facebook followers pointed out that "KKK" is an abbreviation for the Ku Klux Klan.
Wonga kicks off advertising review
by James Swift,
19 February 2015, 08:01AM
Wonga kicks off advertising review
Albion has decided not to repitch, citing practices at the company that 'we categorically do not agree with'.
'Boob job' ad banned for trivialising cosmetic surgery
by Louise McIlwraith,
18 February 2015, 10:03AM
'Boob job' ad banned for trivialising cosmetic surgery
An ad promoting medical tourism in Malaysia has been banned for trivialising cosmetic surgery.
Facebook creates first British TV campaign
by James Swift,
20 February 2015, 11:40AM
Facebook creates first British TV campaign
Facebook has begun a TV and outdoor campaign in the UK, boasting of the social media site's ability to help create and sustain friendships.
Iris poaches Wieden & Kennedy's Ben Milligan
by Gurjit Degun,
16 February 2015, 12:03PM
Iris poaches Wieden & Kennedy's Ben Milligan
Ben Milligan, a planning director at Wieden & Kennedy, has joined Iris as its group planning director.
KFC trolls Rich Kids on Instagram
by Ed Owen,
03 February 2015, 11:51AM
KFC trolls Rich Kids on Instagram
KFC has its sights set on the so-called "rich kids" of Instagram, with a campaign that recreates some of their nauseating images with added fried chicken.
General Mills names Grey London lead agency
by Kate Magee,
19 February 2015, 08:00AM
General Mills names Grey London lead agency
General Mills, the food company, is poised to appoint Grey London as its lead creative agency.
Inter Milan hires Somethin' Else to strengthen fan relationships through content
by Kate Magee,
16 February 2015, 12:18PM
Inter Milan hires Somethin' Else to strengthen fan relationships through content
Inter Milan has appointed Somethin' Else to overhaul its approach to content and help connect with fans across the world.
Havas Media Group partners with content marketing platform
by Maisie McCabe,
17 February 2015, 09:32AM
Havas Media Group partners with content marketing platform
Havas Media Group has formally partnered with the content marketing platform NewsCred, in a bid to expand its content capabilities.
VivaKi RTB buyers to move into media agencies
by Maisie McCabe,
16 February 2015, 09:52AM
VivaKi RTB buyers to move into media agencies
Publicis Groupe is to move its VivaKi programmatic buyers into its media agencies, so that they sit alongside the traders in other disciplines.
MiC's Binky pledges to waive fee after backlash
by Louise McIlwraith,
17 February 2015, 12:23PM
MiC's Binky pledges to waive fee after backlash
'Made in Chelsea' actress Alexandra "Binky" Felstead has pledged to waive her fee for fronting an Instagram campaign for a children's charity to promote its shops, after suffering a public backlash.
The Corner strengthens digital and content offering
by Kate Magee,
18 February 2015, 09:27AM
The Corner strengthens digital and content offering
The Corner has made two senior appointments to grow its digital and content offering.
YouTube to air Creators documentary to educate brands
by James Swift,
17 February 2015, 12:28PM
YouTube to air Creators documentary to educate brands
Anomaly London has teamed up with an Oscar-nominated director to create a documentary exploring the rise of YouTube creators.
Senior talent continues to target media owners over agencies
by Arif Durrani,
18 February 2015, 05:00PM
Senior talent continues to target media owners over agencies
The annual Lighthouse Company Illuminations event was held in central London last week, where the results of the headhunter's New World Talent survey revealed some key industry trends among media's senior leaders.
Renault takes cinema gold spot for Fifty Shades of Grey release
by Gurjit Degun,
13 February 2015, 04:45PM
Renault takes cinema gold spot for Fifty Shades of Grey release
Renault, the car manufacturer, has grabbed the gold spot in UK cinemas for 'Fifty Shades of Grey', which launched today.
Royal Ascot draws on tapestry in latest campaign
by Gurjit Degun,
16 February 2015, 10:41AM
Royal Ascot draws on tapestry in latest campaign
Royal Ascot, the annual sporting event, has commissioned handcrafted embroidery as part of a campaign to celebrate the event's history.
The European Tour plots creative review
by Louise McIlwraith,
16 February 2015, 03:31PM
The European Tour plots creative review
The European Tour is preparing to review its creative account, after Saatchi & Saatchi resigned the business it has worked on since 2009.
Agencies line up for Benecol UK business
by Kate Magee,
19 February 2015, 08:00AM
Agencies line up for Benecol UK business
CHI & Partners promotes Tudor to deputy ECD
by James Swift,
19 February 2015, 08:00AM
CHI & Partners promotes Tudor to deputy ECD
CHI & Partners has promoted Micky Tudor to deputy executive creative director.
Paddy Power's Pistorius ad most-complained about in 2014
by Maisie McCabe,
20 February 2015, 12:01AM
Paddy Power's Pistorius ad most-complained about in 2014
Paddy Power's Oscar Pistorius ad was the most-complained about ad of 2014 with 5,525 complaints.
Telegraph launches Spark branded content and data division
by Arif Durrani,
13 February 2015, 09:48AM
Telegraph launches Spark branded content and data division
Telegraph Media Group (TMG) is boosting its branded content offering with a new creative commercial department called Spark, underpinned by data and analytics.
Possible hires Fabric's Neil Miller as CEO
by Kate Magee,
13 February 2015, 11:11AM
Possible hires Fabric's Neil Miller as CEO
Possible, the digital agency, has appointed Neil Miller, the former joint chief executive of Razorfish, to be its UK chief executive.
Heineken kicks off #ChampionTheMatch social activity as Champions League hots up
by Maisie McCabe,
17 February 2015, 12:05PM
Heineken kicks off #ChampionTheMatch social activity as Champions League hots up
Heineken has followed up last year's #ShareTheSofa campaign with a new online platform encouraging people share their match day rituals using the #ChampionTheMatch hashtag.
Exterion Media creates new commercial division EM Solutions
by Gurjit Degun,
18 February 2015, 12:24PM
Exterion Media creates new commercial division EM Solutions
Exterion Media, the out-of-home company, has restructured its UK business to put "customer needs at the heart" and create a new commercial division called EM Solutions.
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Top Work Stories

Honda "keep up" by Wieden & Kennedy London
19 February 2015, 08:00AM
Honda
Twinings "drink it all in" by Abbott Mead Vickers BBDO
19 February 2015, 11:54AM
Twinings
The Times and The Sunday Times "see it all from the inside" by Grey London
17 February 2015, 09:28AM
The Times and The Sunday Times
Volkswagen Commercial Vehicles "boss" by Adam & Eve/DDB
16 February 2015, 04:22PM
Volkswagen Commercial Vehicles
LeoVegas "let's roar" by Now
19 February 2015, 08:02AM
LeoVegas
Betfair "tap tap boom" by WCRS
18 February 2015, 09:23AM
Betfair
Specsavers "should've gone to Specsavers" by Specsavers Creative
20 February 2015, 11:03AM
Specsavers
Adidas "take it" by 180LA
16 February 2015, 09:47AM
Adidas
Ed's Easy Diner "eat the 50s" by J Walter Thompson
18 February 2015, 01:45PM
Ed's Easy Diner
Carlsberg "supermarket" by 72andSunny Amsterdam
17 February 2015, 02:32PM
Carlsberg
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