Media AM - EA reviews £80m pan-Euro media, plus Royal Mail; Facebook; Jeremy Philips; #Page3TakeDown campaign

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05th February 2015

EA reviews £80m pan-Euro media Electronic Arts, the game publisher, has launched a review of its £80 million pan-European media planning and buying business. UM on alert as Royal Mail calls review of £8 million media Royal Mail has kicked off a review of its £8 million media business, currently handled by Interpublic's UM London. Political leaders turn to Facebook The growing role of social media in the lives of young adults in the UK was highlighted this week when poli­tical leaders descended on Facebook's London office to answer questions from the under-25s. My Media Week: Jeremy Philips This week, Jeremy Philips, one of the founding directors of City AM and now UK MD, UCAS Media, offers insight into the exploding education marketing sphere. Sport publisher Simon Caney quits to return to journalism Simon Caney, the founding editor and publisher at Sport magazine, is leaving the title after nine years. Trust is first casualty of the Channel 5/Omnicom saga There's something rotten in the symbiotic relationships of media agencies, media owners and clients - and it demands our attention. Youth Media Agency creates '#Page3TakeDown' campaign A group of young people have launched a campaign calling for an end to The Sun's Page 3. Social media has misappropriated true human engagement The social-media industry may have matured, but marketers must beware the risks of buying into the myth of community in the online context. BT finalises £12.5bn deal to buy EE BT has finalised a deal to buy EE, the UK's biggest mobile network operator, for £12.5bn, after more than a month of exclusive talks. Latest blogs Facebook's plans work for brands Facebook continues to develop its commercial potential, says Steve Parker, co-chief executive of Starcom MediaVest Group. Snapchat's Discover is long overdue but it's far from perfect Grace Regan, co-founder and editor-in-chief, Clippet, celebrates Snapchat's latest media launch, but finds room for improvement. My tips for brands using content in the mix in 2015 Clare Hill, managing director of the Content Marketing Association (CMA), offers her insights for brands using content marketing this year. Why 2015 will be an outstanding year for cinema 2015 is set to be an outstanding year for cinema with admissions expected to soar to levels not seen for 40 years, says Zoe Jones, marketing director at Digital Cinema Media. The 2015 formula for outdoor success? Innovation + transformation + location After a further year of growth, including offerings of unbelievable creativity, smart use of data and capitalising on our obsession with social media, OOH is continuing its exciting transformation, says Eric Newnham, chief executive of Talon Outdoor. Account Manager - £40,000 , SYLEX Recruitment £35000 to £40000 per annum, London Account Director - Creative Solutions Sales , Ultimate Asset £40000 - £45000 per annum + UNBEATABLE COMMISSION, City of London Deputy Sales Manager , Formula Won To £28k + OTE £15k, London (Central), London (Greater) EMEA Sales Consultant - IT Media , Ultimate Asset £25000 - £35000 per annum + Uncapped Commission, London Corporate Membership Sales Consultant - digital and creative agency sector! , Media IQ Recruitment £25k basic plus commission, London (Central), London (Greater)

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