| Brits are third-happiest nation on Twitter | | Rachel Bull | | 20 February 2015, 9:10AM |  Us Brits are the third-happiest nation on social media - happier than our US and Canadian counterparts, while coming in just behind the Republic of Ireland and Australia.
That’s according to a new social media happiness report carried out by Brandwatch.
| | | | Tech and storytelling: a match made in hell | | Maria Kivimaa | | 20 February 2015, 8:14AM |  Storytelling: the good old buzzword at your service since the days of yore.
Good – great stories make our world more interesting. Bad – not everyone is a storyteller (contrary to what they tell you in those social media marketing blogs) and consequently the amount of mediocre content sold as ‘storytelling’ is depressing.
| | | | Mind the gap: creating a need for stories in content marketing | | Michael Reeves | | 19 February 2015, 8:17AM |  Lemon.
It's possibly the most famous headline in advertising. And it's not without irony that such a succinct summary of one particular VW's story has spawned almost as many words of deconstructive analysis as Hamlet.
| | | | The right side of the creepy line | | Christy Johnston | | 19 February 2015, 8:07AM |  Late last year Buzzfeed published an article warning people that 5,000 tracking devices had been covertly installed across New York city and were being used to monitor citizens as they went about their daily lives.
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