Friday 13 February 2015

The Wall > The Wall meets Anima Sarah Lavoy, co-founder of Connect

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Digital PM The Wall
The Wall meets Anima Sarah Lavoy, co-founder of Connect
Rachel Bull
13 February 2015, 8:54AM

AnimaWhat do you do if you’re biggest passion in life is people, and you just can’t keep track of the important ones in your life? You build an app which puts them all in one place, of course, that is – if you’re Anima Sarah Lavoy. This girl has community at her heart.

The payments quantum leap and the lessons to learn
Tony Virdi
13 February 2015, 8:02AM

Tesco clubcardEvery few years, advancements in payments technology significantly disrupt how we shop.

Credit cards reduced our reliance on cash, online banking led to the decline of the cheque, and now mobile payments are poised to be the next major turning point: potentially the decline of the plastic credit card as we know it.

The pink elephant in the room
Chloe Allan
12 February 2015, 10:10AM

pink busBranding and political parties are much more closely aligned than people think.

Both are based on delivering clever dressings of selective truths designed to build a perception, drive a desire or solve a problem. What they truly represent however, is not based on what marketing agencies, clever creative or politicians tell people they represent.

Teeny tiny press releases from Tiny.PR
Lisa Devaney
12 February 2015, 10:01AM

TinyIf you tweet, you are constantly shortening your thoughts to fit nicely and make sense in the allowed 140-character space. So why not start thinking about teeny tiny ways to write press releases?

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