Digital AM - Topshop, digital ad spend, Krispy Kreme, The Corner

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Topshop taps into real-time Twitter so customers can shop London Fashion Week trends by Charlotte McEleny 18 February 2015, 08:44AM Topshop is to step up its digital innovation around London Fashion Week by giving its customers the chance to shop for key trends from the event, based on real-time tweets. Digital to account for half of all UK ad spend this year by Suzanne Bearne 18 February 2015, 10:37AM Half of all UK ad spend will be spent on digital for the first time this year, in what has been described as "seminal moment in the history of the ad industry". Krispy Kreme doughnuts apologises for launching 'KKK Wednesdays' by Louise McIlwraith 18 February 2015, 10:02AM Krispy Kreme has apologised for promoting "KKK Wednesdays", after Facebook followers pointed out that "KKK" is an abbreviation for the Ku Klux Klan. PROMOTED CONTENT EXPERT REPORT How to optimise cross-device campaigns This free expert report looks at how you can make the most of your cross device ad campaigns to maximise ROI. The Corner strengthens digital and content offering by Kate Magee 18 February 2015, 09:27AM The Corner has made two senior appointments to grow its digital and content offering. Robot uprising scaremongers are 'getting old', says internet of things pioneer by Shona Ghosh 18 February 2015, 11:05AM Stephen Hawking and other scientific luminaries who have warned against the dangers of artificial intelligence are out of touch, according to Kevin Ashton, the entrepreneur who came up with the term 'internet of things'. Trending branded vines: Jolly Rancher, Lowes and Kia by Alex Player 18 February 2015, 10:19AM Marketing, with the help of social media experts Unruly, showcases three must-watch branded Vines featuring sweet treats, life hacks and extreme sports. Inter Milan hires Somethin' Else to strengthen fan relationships through content by Kate Magee 16 February 2015, 12:18PM Inter Milan has appointed Somethin' Else to overhaul its approach to content and help connect with fans across the world. IHG exposes city secrets in global campaign by Louise McIlwraith 16 February 2015, 11:11AM InterContinental Hotels Group has today launched "secrets in the city", a campaign to promote its new Insider Experiences service in cities around the world. Latest jobs Junior Project Manager Recruiter Major Players Salary £20000 - £25000 per annum + benefits Location London Ad Operations Manager - Leading Agency Group - Programmatic Recruiter Ultimate Asset Salary £30000 - £35000 per annum + Amazing Benefits Location London Senior Product Marketing Manager Recruiter Blue Skies Marketing Recruitment Salary £50000 - £70000 per annum Location Central London Senior planner required in Comms team at Top London Agency Recruiter Ultimate Asset Salary £32000 per annum Location City of London Designer Recruiter Blue Skies Marketing Recruitment Salary £22k for 3 days a week Location London Digital Marketing Executive - International Retail Brand Recruiter Digital Gurus Salary £28000 - £32000 Per Annum Fantastic benefits including bonus and discounts Location London From the blogs YouTube: The Teenage Years Lizzy Pollott 18 February 2015, 9:19AM Don't watch the watch Tom Ollerton 18 February 2015, 8:25AM Infographic: Learn how OpenRTB 2.3 will standardise native advertising Chris Quigley 17 February 2015, 8:47AM Can Hilton change its business brand to play image with concert tie-up? Chris J Reed 17 February 2015, 12:26AM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2015 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders