Unilever CMO Keith Weed: we must build a healthy society + Cereal Killer Cafe, Topman and Tinder

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Marketing Daily , 09th February 2015

Unilever CMO Keith Weed: we must build a healthy society The new nostalgia trend: it's all in the reference Topman crowdsources music video through YouTube Tories rack up £114,000 monthly bill for Facebook ads KFC to give away a family meal every month for 50 years as part of 50th celebrations Santander in the running to sponsor Boris bikes Trend toolkit book helps marketers equip themselves for the future IAB publishes first native ad guidelines How Tinder's brand fares against competitors in key Valentine's Day period Madonna premieres new album on Snapchat Why CMOs see social media as just another tick-box Benefit launches pop-up cocktail and beauty bar Why going green can enhance creativity JOBS BOARD SENIOR ADVERTISING MANAGER (MATERNITY COVER) , notonthehighstreet.comCompetitive , Richmond Senior Marketing Executive , Jet2.comNegotiable , Leeds BTL AGENCY ACCOUNT HANDLERS - integrated, shopper, sales promotion, retail, digital , Judi Patton£22K-£55K , London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr... Associate Creative Director , The Great & The Good£65000 - £70000 per annum + benefits , London ACCOUNT DIRECTORS - Integrated/ATL/TTL/BTL/SP/Shopper/Retail - London - up to £50k , Judi Patton£40k-£50k plus excellent benefits , London (Central), London (Greater)

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