Sadoun warns of Publicis Groupe's cultural challenge on first day as CEO | Cambridge Analytica boss on why he's no Bond villain

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Campaign: Media June 01, 2017

Media news and analysis, powered by Media Week Sadoun warns of Publicis Groupe's cultural challenge on first day as CEO Omar Oakes Publicis Groupe's biggest challenge is "cultural", Arthur Sadoun warned in a video address to the company on his first day as chief executive. Cambridge Analytica boss on why he's no Bond villain Sonoo Singh As fears rise over the use in election campaigns of data mined from social media, Cambridge Analytica chief Alexander Nix seeks to distance the company from politics. Transparency must be a requirement, not a nice-to-have Gideon Spanier Havas' launch of the first "fully transparent" programmatic ad-buying platform has prompted some raised eyebrows among sceptics. Campaign and GoDaddy launch Cannes Lions competition to #CampaignforEquality Campaign has partnered with GoDaddy, the world's largest cloud platform provider dedicated to small, independent ventures, to launch a competition offering five women in the creative technology space the opportunity to attend the Cannes Lions International Festival of Creativity. Cause marketing: the trend that combines clarity of purpose and brand equity Sue Unerman Research reveals over half the population has bought a brand or stopped using one because of its behaviour or values. Johnston Press merges print and digital Gurjit Degun Johnston Press, the publisher of the i newspaper, is merging its print and digital functions as it aims to balance the two areas in each market. Twitter relaunches dynamic campaign for election time Emily Tan Twitter is relaunching its dynamic out-of-home and digital campaign that tracks trending topics in real time on 5 June - in time for the general election. Will GDPR impact my digital out-of-home campaign? Ben Maher In our GDPR Q&A series we get answers from experts to your burning questions about data regulations and compliance. Channel 4 launches content first with Snapchat Omar Oakes Channel 4 wants to drive more younger viewers to its drama series Ackley Bridge by targeting exclusive content to them on Snapchat. AOL brings header bidding to mobile with Smart Yield Emily Tan AOL has beta-launched Smart Yield, an in-app, mobile-first, header bidding solution Half of UK audiences report fake news woe Gurjit Degun Almost half of UK news audiences find it hard to distinguish fake news and one in four trust print and TV news over online sources, a study commissioned by the7stars has revealed. Ogilvy PR pledges to bring media planning rigour to influencer work Sam Burne James Ogilvy PR has launched its Advanced Data Analytical Model, which it says will bring "laser precision" to the task of identifying influencers for campaigns run by agencies across the wider Ogilvy group. Campaign TV: Evening Standard wants Food Month to be London's 'biggest-ever festival' James Page The Evening Standard wants to create London's biggest-ever festival, the paper's commercial chief told Campaign at the official launch of London Food Month. Promoted Case study: how content creators can reach new audiences... Georganna Simpson FS magazine wanted to find new audiences to grow their online presence. We put them in touch with the audience insights and ad analyst experts Quantcast. Here's how they increased website traffic... Promoted Teads: brain science at Media360 Eleanor Kahn Teads hosted a hub session at the UK media industry's most important annual conference on 18 May. Here's the low-down from MD, Justin Taylor... Subscribe now If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Subscribe now Campaign Jobs Business Development Manager - Media £45,000 + com + bens OTE up to £54,000 b3-media, London (Central), London (Greater) FMCG -Industry Sales Director - Pioneers in Video Advertising £75000 - £85000 per annum + commission & benefits Ultimate Asset, London Business Development Manager - £75K £75K basic+commission Morgan Rutherford Associates, London (Central), London (Greater) Head of Data & Analytics - Media Agency - £80K £70000 - £80000 per annum + Agency Benefits Ultimate Asset, London New Business Director £50000 - £70000 per annum + commission Ultimate Asset, London Global Digital Director - Strategy & Leadership - Media Agency £88781.28 - £104923.33 per annum + Bonus & Benefits Ultimate Asset, Manhattan, New York Director of Branded To be negotiated Whisper Films, Kew Gardens, London Account Manager / Senior Account Manager £competitive, based on experience Four Communications, London Social Engagement Manager (Paid Social) Competitive + Bonus + Benefits Havas Group, London (Central), London (Greater) Strategy Director Competitive + Bonus + Benefits Havas Group, London (Central),

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