Wednesday, 2 October 2013

Breaking news from Brand Republic - Tesco profits down 24%, Pot Noodle, LG, Wonga, Jo Malone

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Tesco profits down 24% as rival Sainsbury's edges ahead
Tesco profits down 24% as rival Sainsbury's edges ahead
by Loulla-Mae Eleftheriou-Smith
02 October 2013, 09:50AM
Tesco has seen a sharp drop in its group pre-tax profits of 23.5% to £1,387m in the first half of the year, while rival Sainsbury's has enjoyed a like-for-like sales growth.
Pot Noodle 'transexual' ad escapes ban
Pot Noodle 'transexual' ad escapes ban
by Mark Banham
02 October 2013, 09:17AM
Unilever snack brand Pot Noodle has escaped censure from the ad watchdog, despite two complaints from members of the public that it was "offensive" and "encouraged harmful discriminatory behaviour and treatment towards transsexual people".
LG pours millions into marketing Now TV deal to boost smart television benefits
LG pours millions into marketing Now TV deal to boost smart television benefits
by Matthew Chapman
02 October 2013, 09:30AM
LG Electronics is spending millions of pounds to market its partnership with Sky's Now TV streaming and catch-up service as it seeks to increase its smart TV sales.
Top 10 ads of the week: Wonga's pensioners grab top spot
Top 10 ads of the week: Wonga's pensioners grab top spot
by Staff
02 October 2013, 08:00AM
Counting down the 10 most-recalled ads, in association with TNS and Ebiquity.
Wunderman hires trio to bolster strategy team
Wunderman hires trio to bolster strategy team
by Mark Banham
02 October 2013, 09:21AM
Wunderman UK has appointed Isobar's Joseph Morgan as well as Pierre Camboly and Kevin Mercer, from 1000heads, to its strategy team.

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Also in the news

MediaCom and PHD lead Campaign Media Awards nominations
MediaCom and PHD lead Campaign Media Awards nominations
by Maisie McCabe
01 October 2013, 05:13PM
MediaCom and PHD each have seven shortlisted entries in this year's Campaign Media Awards, while Channel 4, Channel 5 and ITV will battle it out for the title of TV Sales Team of the Year.
Jo Malone: 'Creating fragrances is what makes life worth living for me'
Jo Malone: 'Creating fragrances is what makes life worth living for me'
by Jo Malone
02 October 2013, 08:05AM
Fragrance designer Jo Malone shares what she's learned on her journey from home-based entrepreneur to working with her husband to fulfil her business dream for a second time.
CEO Rene Rechtman exits AOL Be On
CEO Rene Rechtman exits AOL Be On
by Arif Durrani
01 October 2013, 02:00PM
Rene Rechtman, chief executive of AOL Be On, is to walk away from the internet giant, five months after helping to launch the branded video operation.
Soreen appoints The Red Brick Road
Soreen appoints The Red Brick Road
by Louise Ridley
01 October 2013, 02:33PM
Soreen, the malt loaf brand, has appointed The Red Brick Road as its lead creative agency, following a four-way pitch.
One way to quit your job...
One way to quit your job...
by
01 October 2013, 02:54PM
Video editor Marina Schifrin has seen her resignation go viral.

Opinion

Why 25% is just the start for digital advertising
Why 25% is just the start for digital advertising
by David Barr
01 October 2013, 11:11AM
A recent report from eMarketer and Starcom Mediavest Group estimates that digital advertising will account for almost 25% of all global ad budget spent in 2014, with around $117 billion (£72 billion) spent on digital ads worldwide in 2013, up 13% yea...

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From the blogs

The Wall blog

What is a brand? Who cares?
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An evolving network - understanding Facebook's recent changes
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AdChoices in the UK: mobile on the horizon
Todd Rudback
01 October 2013, 2:43PM

More...
Print and digital advertising opportunities with Nasa
Print and digital advertising opportunities with Nasa
by Getmemedia
30 September 2013, 09:55AM
Nasa (National Advertising Sales Agency) is the newly combined sales teams of Mirror group, Amra, Amra Direct and Digital.
The Plannertarium 2013: Mapping the future of TV for a connected generation
The Plannertarium 2013: Mapping the future of TV for a connected generation
by Staff
27 September 2013, 10:00AM
Thirty-eight rising media stars were selected to attend Channel 4's annual Plannertarium, in association with Campaign: a day and night of learning, workshops and some serious fun.
Customers are king in the digital world
Customers are king in the digital world
by Emma Chalwin, Adobe
27 September 2013, 09:07AM
We all know that the customer is always right - so what are brands really doing to ensure they are delivering the best customer experience online? Over a series of six articles, Marketing is showcasing how Adobe is helping global brands ensure their ...
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