Tuesday, 1 October 2013

Campaign Daily Fix - Unicef seeks agency, Thomas Cook ups ad budget, CHI moves into PR, Google under fire over tax once again

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Latest News

Unicef seeks shop for UK brand work
by Louise Ridley,
01 October 2013, 12:58PM
Unicef seeks shop for UK brand work
Unicef UK, the children's rights charity, is speaking to creative agencies about a brand project in the UK.
Thomas Cook ups ad budget and pledges to be 'always on TV'
by Louise Ridley,
01 October 2013, 12:16PM
Thomas Cook ups ad budget and pledges to be 'always on TV'
Thomas Cook will be "always on TV" in future and will increase its ad budget for a major New Year campaign, the brand's marketing chief Mike Hoban has told Campaign, as the holiday operator reveals a new brand identity.
CHI moves into PR with Halpern deal
by Mark Banham,
01 October 2013, 01:17PM
CHI moves into PR with Halpern deal
CHI & Partners has acquired a majority stake in independent PR agency Halpern for an undisclosed sum as it looks to expand the services it offers to its clients.
Google paid just £12m corporation tax in 2012
by Mark Banham,
30 September 2013, 03:10PM
Google paid just £12m corporation tax in 2012
Google paid only £11.6 million UK corporation tax during 2012, despite revenues of £560 million during the period, according to accounts due to be published by Companies House this week.
Hungry Man signs 'magic body control' director Daniel Warwick
by Mark Banham,
01 October 2013, 10:03AM
Hungry Man signs 'magic body control' director Daniel Warwick
Hungry Man, the production company, has signed up Daniel Warwick, the Cannes Gold Lion award-winning director and the man behind Mercedes-Benz' recent "magic body control" ad.
The Marketing Store hires Sav Evangelou as exec creative director
by Mark Banham,
01 October 2013, 11:40AM
The Marketing Store hires Sav Evangelou as exec creative director
The Marketing Store has appointed Sav Evangelou as its executive creative director, across all of the agency's clients including McDonald's, Carlsberg and Britvic.
Unite mocks wealth of cabinet in Downton ad
by Maisie McCabe,
30 September 2013, 12:42PM
Unite mocks wealth of cabinet in Downton ad
Unite is poking fun at the wealth of the Coalition Government in a poster ad created by TBWA\London to coincide with the Conservative Party Conference.
Virgin Media launches interactive online series
by Mark Banham,
30 September 2013, 03:44PM
Virgin Media launches interactive online series
Virgin Media has launched an interactive online series called 'On The Line' through its Virgin Media Pioneers website.
Promoted
FAITH
by James Devon, MBA,
26 September 2013, 09:00AM
FAITH
Some brands command faith; devotion beyond what is reasonable. Projecting an aura of infallibility, disciples form a belief that they are, and always will be, true to their purpose, never straying from the path.

________

Latest Work

Suzuki "good neighbour" by The Red Brick Road
01 October 2013, 12:40PM
Suzuki
Suzuki is to launch a new campaign to promote its new four-wheel drive car the SX4 S-Cross created by The Red Brick Road. The TV ad, "good neighbour" was directed by Jim Gilchrist through MJZ and features a man returning home with his new SX4 S-Cross...
Fairtrade Foundation "finding Hannah" by Inferno
01 October 2013, 12:15PM
Fairtrade Foundation
The Fairtrade Foundation has launched an integrated campaign fronted by stand-up comedian Tony Law, which takes the form of a mini adventure series. In the online film, Law travels with a girl called Hannah from the UK to a coffee co-operative some...
Transport for London "travel better London" by M&C Saatchi
30 September 2013, 02:50PM
Transport for London
Transport for London has recruited 12 performance poets to take part in an initiative designed to coincide with National Poetry Day on 3 October. Poets will perform poems around the network or write them on station whiteboards. In their poems, the po...

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