Media AM - Absolute Radio, Rechtman exits AOL Be On, Campaign Media Awards, Facebook updates, UK tablet usage

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	02nd October 2013

Absolute Radio launches Smart Hubs online competition tool Absolute Radio has launched Smart Hubs, an online competition tool to provide advertisers with further demographic insight on the people entering branded content campaigns and promotions.     CEO Rene Rechtman exits AOL Be On Rene Rechtman, chief executive of AOL Be On, is to walk away from the internet giant, five months after helping to launch the branded video operation.     MediaCom and PHD lead Campaign Media Awards nominations MediaCom and PHD each have seven shortlisted entries in this year's Campaign Media Awards, while Channel 4, Channel 5 and ITV will battle it out for the title of TV Sales Team of the Year.     Facebook updates features for Mobile App Ads to drive engagement Facebook has updated its mobile app ads service, to help businesses drive engagement and conversions within their apps.     One in three people in UK are regular tablet users says eMarketer One in three people in the UK use a tablet at least once a month as tablet ownership continues to grow, according to research from eMarketer.     Infographic: B2B content marketing trends for 2014 Over 90 per cent of B2B marketers use content marketing, according to new research, which found more than 70 per cent of those questioned are producing more content than they did last year.     Pot Noodle 'transexual' ad escapes ban Unilever snack brand Pot Noodle has escaped censure from the ad watchdog, despite two complaints from members of the public that it was "offensive" and "encouraged harmful discriminatory behaviour and treatment towards transsexual people".     AOP Conference: Three quarters of online publishers expect programmatic buying to increase Three quarters of online publishers expect programmatic trading to increase in the next 12 months, according to research that will be presented at the Association of Online Publishers conference on Thursday 3 October.     Facebook use 'waning' among teens as Twitter's popularity rises, claims study Facebook usage among teenagers has reached a plateau as they turn to YouTube, Twitter and Instagram, according to a five-year study by Amaze.   Latest blogs   Condé Nast Traveller targets Chinese consumers in London Condé Nast Traveller UK is hoping to cash in on the emergence of the wealthy Chinese tourist with the launch of a new bi-annual glossy, the Mandarin Expert Guide to Shopping in London.     What the death of the mobile long-tail means for agencies Drawing on Adfonic's proprietary data of hundreds of billions of impressions, chief executive Victor Malachard charts a major sea-change in the way mobile ads are bought.     The TV station, the media buyer, his producer, her programme TV has never been more social, but when it comes to the mass broadcasting options for brands, Ivan Clark puts his cojones behind Outdoor     The cookie that killed Santa With the end of the year hurtling towards us, MEC's chief executive Steve Hatch provides a cautionary tale about how cookies can all too easily spoil the magic of Christmas.     A trip down Print Street The latest example of agencies opening their doors to collaboration and shared ownership came with Starcom MediaVest Group's Print Street celebration earlier this month. MediaVest's managing director Steve Parker reports.

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