Wednesday, 2 May 2012

Media AM - Heineken appoints Starcom MediaVest for £230m global media, Neil Jones in at AOL commercial, BSkyB, ABC, ASA, TalkSport

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Heineken: Snakeskin Jacket campaign by Wieden+Kennedy New York 2011
Heineken appoints Starcom MediaVest to £230m global media account
Maisie McCabe, 02 May 2012

Heineken has appointed Starcom MediaVest Group to its estimated £230m consolidating global...

  
Neil Jones to take commercial VP role at AOL Advertising Group
Neil Jones to take commercial VP role at AOL Advertising Group
Arif Durrani, 02 May 2012

Neil Jones, the former Carat managing director, is poised to take a...

  
BSkyB: posts results
BSkyB insists it is a 'fit' and 'proper licence holder' as profits lift 27%
John Reynolds, 02 May 2012

BSkyB has reported a 27% surge in pre-tax profits to £899m in...

  
Jerry Wright: CEO of Audit Bureau of Circulations
ABC's Jerry Wright on 'the need for speed' in publishing metrics
Sarah Johnson, 02 May 2012

ABC Interaction 2012: In a candid address on the current state of...

  
BSkyB: ASA pulls ad
Ad watchdog upholds complaint against BSkyB
Loulla-Mae Eleftheriou-Smith, 02 May 2012

A BSkyB ad for its HD and ESPN packages has been banned...

  
TalkSport: partners with Coca-Cola for the Euro 2012 Football Championship
Coke partners with TalkSport for Euro 2012
Maisie McCabe, 02 May 2012

Coca-Cola has signed a six-figure deal to partner with TalkSport for its...

  
Skyn condoms: outdoor poster ads cleared by the ASA
Skyn condom ads safe after ASA throws out complaints
Matthew Chapman, 02 May 2012

Condom brand Skyn has escaped an ad ban after receiving a wave...

  
*   Also in the News
*
Martin Sorrell's salary swells 56% in 2011 to £12.9m
Maisie McCabe, 01 May 2012
Success on digital platforms relies on risk-taking, says Initiative's Altman
Sarah Johnson, 01 May 2012
Unilever sponsors Vevo summer festival programme
Sarah Shearman, 01 May 2012
MEC's Tong talks mobile apps and advertising
Nick Batten, 01 May 2012
Tatler partners with Zappar for Diamond Jubilee augmented reality issue
Nick Batten, 01 May 2012
RadioWorks appoints We7's Barker as business development manager
Kate Lloyd, 01 May 2012
Microsoft targets ebook market with £185m Barnes & Noble investment
Sarah Shearman, 01 May 2012
Sky promotes Stuart Murphy to entertainment role
Maisie McCabe, 30 April 2012
 
 
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