| | | Latest News | | | | | The creative industry's greatest achievers were recognised last night when the D&AD handed out special awards to the individuals and companies who have amassed the greatest number of its pencils over the past 50 years. | | | | | | Niku Banaie, chief innovation officer of Isobar, is leaving the agency network he has helped reposition for Aegis Media, after nearly four years. | | | | | | Ryanair has been banned from running a press ad, after the advertising watchdog judged the activity to be confusing and misleading. | | | | | | Pfizer has fallen foul of the Advertising Standards Authority (ASA) over a campaign promoting its SMA Follow-on Milk, after the regulator deemed the ads misleading. | | | | | | The Advertising Standards Authority (ASA) has rejected complaints from the Real Bread Campaign arguing that an ad for Allinson bread misled consumers. | | | | | | The National Media Museum has launched an interactive "mirror" to reflect what an individual's online life says about their personality. | | | | | | UK digital agency Essence has acquired San Francisco-based media agency Black Bag Advertising for an undisclosed sum, a move that extends its reach beyond its New York office to the US west coast. | | | Latest Work | | | | | As part of a global campaign for Shell by JWT London, a TV ad follows three people in the US, China and Brazil, and highlights the crucial role energy plays in their lives. | | | | | | Western Union, a Uefa Europe League sponsor, is launching a campaign fronted by the former Arsenal midfielder Patrick Vieira that will turn every successful pass made in the tournament into one day's education for young people. | | | | | | Bartle Bogle Hegarty has created a hard-hitting integrated campaign for St John Ambulance that highlights the importance of first aid. | | | | | | Sky Bet, BSkyB's betting arm, is launching an integrated brand campaign that focuses on the "excitement of uncertainty" intrinsic to betting. | | | | | | The new commercial for John Lewis focuses on its "never knowingly undersold" commitment and features a cover version of the INXS track Never Tear Us Apart, re-recorded by Paloma Faith. | | | | | | | |
No comments:
Post a Comment