Wednesday, 19 September 2012

The Wall > Five social media trends setting Fashion Week abuzz

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Welcome to the Hyper Revolution - how change went digital
19 September 2012, 1:58PM

This video from Opensite.org is well worth a watch. Put together by a team of designers and researcher with the idea to show the reach of social media and how over the past year or so it has help spark revolutions around the world.

Vimeo launches tools for video monetisation
19 September 2012, 1:52PM

Vimeo – the video publishing site of choice for creatives – underwent a complete redesign earlier this year and is continuing to innovate with two new tools which allow video creators to make money from their content.

Facebook can still win the mobile ad war
19 September 2012, 11:50AM

Don’t let Facebook's share price problems fool you: the social media giant is still well-positioned to profit from the next wave of 'context-aware' hyper-local mobile advertising

Given that Facebook has lost almost half its value since its floatation in May, it was no surprise to hear the company's 28 year old founder Mark Zuckerberg expressed his "disappointment".

Five social media trends setting Fashion Week abuzz
19 September 2012, 11:29AM

For years, the girl on the street outstripped the big brands when it came to using social media for fashion.

While stylish snappers' daily Tumblr self-portraits were garnering thousands of fans, creative shoppers were crafting elaborate Pinterest moodboards and bloggers were blagging prime places in the FROW, the fashion houses trailed behind, throwing freebies and show tickets at the grassroots gurus in an attempt to steal a little of their social shine.

Study says more than a quarter of UK journalists "can't work without social media" [infographic]
19 September 2012, 9:16AM

Since its arrival social media has certainly changed the way journalists work, how stories are developed, and how news breaks.

It has had positive effects, without a doubt, but there are also concerns about its effect on productivity and the disruption it can have on working patterns as journalists balance the desire to stay connected with the need to switch off and get down to work.

Twitter unveils new 'more meaningful' profiles
18 September 2012, 2:23PM

Twitter has rolled out new look Twitter profiles that give users the chance to create a more “meaningful” presence on Twitter.

The new look Twitter profile was announced along with three new apps.

Celebrity sponsored tweets need structure
18 September 2012, 2:15PM

Wayne Rooney: My tweets have been bannedKim Kardashian is crazy for shoes from ShoeDazzle, Jordan and Rio Ferdinand enjoy Snickers, Jimmy Carr is a Starbucks fan and Wayne Rooney wears Nike. We know this because their Twitter feeds say so.

Kellogg's launches Krave social campaign ? Twitter account last updated 18 months ago
18 September 2012, 11:21AM

Kellogg Krave launches Facebook campaign, fails to update TwitterKellogg’s has just launched a Facebook campaign designed to build create awareness ahead of the roll out of a new white chocolate-flavoured Krave cereal.

There is a prize giveaway on Facebook, which is all very nice, but what I wondered was it doing on Twitter?

Consumers are desensitised to standard banner ads [infographic]
18 September 2012, 10:37AM

Is the banner ad dying a slow online death? Advertisers still invest in it, but according to Adform's Quarterly Media Barometer consumers are increasingly desensitised to standard banner ads while it is rich media formats are getting results.

Fox News falls for fake iPhone 5 laser keyboard video
18 September 2012, 9:03AM

The new iPhone 5 certainly has some new features to tempt iPhone fans, but what it doesn’t have is a laser keyboard that beams out or holographic video features.

Fox station, Fox 5 New York, however, could not work out the real from the fake as it aired a report, featuring reporter Lidia Curanaj, declaring these new amazing features were waiting in-store for Apple fans.

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