Monday, 17 September 2012

Campaign Daily Fix - Government pensions campaign, Chivas Regal, Celebrating D&AD, The Sun, Pro Evolution Soccer, Cadbury, Nestle

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Latest News
Government calls on Theo Paphitis and Karren Brady for pensions campaign
by Ben Bold,
17 September 2012, 09:36AM
Government calls on Theo Paphitis and Karren Brady for pensions campaign
The Government is launching a £3.5m ad campaign fronted by 'Dragon's Den' star Theo Paphitis and Karren Brady from 'The Apprentice', telling UK workers about its pensions shake-up.
Chivas Regal hands global social media account to Evolution Bureau
by Sara Kimberley,
17 September 2012, 11:35AM
Chivas Regal hands global social media account to Evolution Bureau
Chivas Regal has appointed Evolution Bureau to handle its global social media account.
Celebrating D&AD 50th Anniversary - Potraits of some of the greatest creatives
14 September 2012, 03:49PM
Celebrating D&AD 50th Anniversary - Potraits of some of the greatest creatives
Photographer Julian Hanford has taken a series of pictures of some of the industry's great creatives ahead of the D&AD's 50th Anniversary on Tuesday.
Sun editor rules out publishing Kate photos
by Daniel Farey-Jones,
14 September 2012, 03:19PM
Sun editor rules out publishing Kate photos
The editor of The Sun, who ran naked pictures of Prince Harry three weeks ago, has ruled out publishing what he called "intrusive" pictures of the Duchess of Cambridge.
'Rooftop rebels star in Pro Evolution Soccer ads
by Loulla-Mae Eleftheriou-Smith,
14 September 2012, 04:20PM
'Rooftop rebels star in Pro Evolution Soccer ads
The Pro Evolution Soccer 2013 game is to be promoted by games publisher Konami with a global campaign including footballer Cristiano Ronaldo.
Fallon extends Joyville work for launch of Cadbury Bubbly
by Loulla-Mae Eleftheriou-Smith,
17 September 2012, 12:34PM
Fallon extends Joyville work for launch of Cadbury Bubbly
Fallon has created a press campaign as part of its Cadbury's 'Joyville' activity, supporting the launch of its new product, the Cadbury Dairy Milk Bubbly Mini chocolate bar.
Nestlé runs GPS-fitted chocolate bars competition
by Nick Batten,
17 September 2012, 12:00PM
Nestlé runs GPS-fitted chocolate bars competition
Nestlé is running a two-week outdoor campaign for its latest competition that has fitted chocolate bars with GPS devices that, when activated, will help its team to deliver a £10,000 cheque to a lucky winner.
Latest Work
Shell 'global energy mix' by JWT London
14 September 2012, 03:19PM
Shell 'global energy mix' by JWT London
As part of a global campaign for Shell by JWT London, a TV ad follows three people in the US, China and Brazil, and highlights the crucial role energy plays in their lives.
Western Union 'pass' by 180 Amsterdam
14 September 2012, 04:06PM
Western Union 'pass' by 180 Amsterdam
Western Union, the UEFA Europe League sponsor, is launching a new campaign fronted by former Arsenal player Patrick Vieira, which will turn every successful pass made in the tournament into one day's education for young people.
St John Ambulance 'helpless' by BBH
17 September 2012, 09:57AM
St John Ambulance 'helpless' by BBH
BBH has created a hard-hitting campaign for St John Ambulance, that highlights the importance of first aid.
Westfield 'we are fashion' by Yellowdoor
17 September 2012, 10:16AM
Westfield 'we are fashion' by Yellowdoor
Yellowdoor has created 'We Are Fashion', an integrated above-the-line campaign for Westfield, that will run for three weeks from 17th September across television, out-of-home media, print media and in-centre graphics.
Also in the News
Commercial head Jonathan Gillespie leaves GMG Radio
by Mark Banham, 17 September 2012, 11:57AM
X Factor hits series high as Downton Abbey returns with 9.6 million
by Ben Bold, 17 September 2012, 11:25AM
St John Ambulance in hard-hitting first aid awareness activity
by Loulla-Mae Eleftheriou-Smith, 17 September 2012, 08:30AM
Topless Kate photos place strain on UK publishing partnerships
by Arif Durrani, 15 September 2012, 06:08PM
Blogs
Steve Henry Killer app
Steve Henry, 17 September 2012, 7:09AM
Ines Nadal Digital Mad Men: Turn on? Or click off?
Ines Nadal, 14 September 2012, 9:09AM
Chris Ingram Use inertia to your advantage
Chris Ingram, 13 September 2012, 2:09PM
Andy Nairn Lessons from the Ad of the Year
Andy Nairn, 12 September 2012, 1:09PM
Dave Trott COMPLICATED SEEMS CLEVER TO STUPID PEOPLE
Dave Trott, 11 September 2012, 8:09AM
Tara Beard-Knowland Catvertising
Tara Beard-Knowland, 11 September 2012, 7:09AM
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