Friday, 7 September 2012

Breaking news from Brand Republic - Paralympics, Amazon, Campaign Viral Chart, Trading places, Auto Trader

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list
part of Brand Republic
Brand Republic daily news bulletin
Latest news
Peacock's Paralympics sprint triumph attracts 6.3m to C4
Peacock's Paralympics sprint triumph attracts 6.3m to C4
by Arif Durrani
07 September 2012, 10:04AM
A record Paralympics athletic audience of 6.3 million people tuned into Channel 4 to watch Team GB's Jonnie Peacock snatch the T44 100 metre crown from Oscar Pistorius last night, according to unofficial overnights.
Amazon brings cut-price Kindle Fire tablet to UK
Amazon brings cut-price Kindle Fire tablet to UK
by Sarah Shearman
07 September 2012, 09:10AM
Amazon has set its sights on the UK by announcing its Kindle Fire tablet range will go on sale here for the first time and revealing plans to create 2,000 jobs in the country.
Campaign Viral Chart: Lager and Angry Birds make the top three
Campaign Viral Chart: Lager and Angry Birds make the top three
by Ben Hall
07 September 2012, 08:20AM
This week's chart brings several new entries from brands including Samsung, Volkswagen and Angry Birds, and is topped by an Australian beer ad imagining how bank robbers go on the run without spilling their pints.
Trading places: this week's people moves
Trading places: this week's people moves
by Daniel Farey-Jones
07 September 2012, 09:30AM
Nike hooks Burberry's global director of social media Musa Tariq while Grant Millar steps up from MD of Vizeum UK to a global role at Carat in this week's round-up of people moves across advertising, marketing and media.
Auto Trader launches ad campaign as News Int rival expected
Auto Trader launches ad campaign as News Int rival expected
by John Reynolds
07 September 2012, 08:00AM
Auto Trader, the used-car title part-owned by the Guardian Media Group (GMG), is launching an ad campaign trumpeting its digital credentials amid an imminent rival from News International.
Public Enemy adapts C4 ad for Paralympian tribute
Public Enemy adapts C4 ad for Paralympian tribute
by Loulla-Mae Eleftheriou-Smith
06 September 2012, 11:55AM
Public Enemy, the hip hop group whose music Channel 4 used in its 'Meet the superhumans' Paralympic Games spot, has paid tribute to the Paralympians by re-cutting its own music video for the track with footage from the ad.
Opinion
Think BR: Brand Races and the power of social media
Think BR: Brand Races and the power of social media
by Tim Hipperson
07 September 2012, 08:30AM
How can we understand the role social media played during the Olympics and what it means for brands, asks Tim Hipperson, chief executive officer, G2 Joshua.
Think BR: There's nothing special about mobile
Think BR: There's nothing special about mobile
by John Tigg
07 September 2012, 08:30AM
It's a sign of mobile's immaturity that it still wants to be special, writes John Tigg, general manager EMEA, Videology.
Intelligence
Revolution: Hyper-personalisation - Up close and very personal
Revolution: Hyper-personalisation - Up close and very personal
by Adam Woods
06 September 2012, 03:00PM
Brands are tailoring their offers like never before. Enter the world of hyper-personalisation, where marketers must balance their efforts with concerns over consumer privacy.
Which luxury watch brand is most prominent online? Brand barometer
Which luxury watch brand is most prominent online? Brand barometer
by Gemma Charles
07 September 2012, 08:00AM
Rolex is the most prominent, with Omega in second place.
Also in the news
Cadbury launches two Dairy Milk bars via social media
by Sarah Shearman, 06 September 2012, 12:34PM
Justine Greening and Jeremy Hunt 'biggest reshuffle risks'
by Matt Cartmell, 06 September 2012, 02:42PM
Reckitt Benckiser extends Lemsip line with £8m marketing drive
by Loulla-Mae Eleftheriou-Smith, 06 September 2012, 12:27PM
Latest Blog Entries
What Do You Buy When You Buy Lewis Hamilton?
Unofficial Partner, 06 September 2012
Digitally ever after
Tara Beard-Knowland, 06 September 2012
Ad agency Iris blasted for poking fun at people on benefits
@gordonmacmillan, 06 September 2012
Instacube
Greg Taylor, 06 September 2012
McDonald's to open vegetarian-only restaurants
@gordonmacmillan, 06 September 2012
Not telling the truth
Ivan Clark, 05 September 2012
More Blogs
Latest jobs
Group Marketing and Business Development Director
Recruiter Merchant Marketing Group
Salary £80k inc Commissions
Location Southampton
Mobile Strategic Planner - London
Recruiter Aspire Mobile
Salary c£50,000 + package
Location London
Account Manager
Recruiter Owl Live Ltd
Salary £18,000 - £25,000 DOE
Location Liverpool
Director of Partnerships - Go On UK
Recruiter GoodEgg Digital
Salary Circa £60k
Location Central London
Head of Digital Planning - South East Asia - Top 5 Comms Agency
Recruiter The Blueprint
Salary package
Location Singapore
ACCOUNT DIRECTOR/SENIOR ACCOUNT DIRECTOR - Maternity - FMCG - agency - HERTS - c. £200/220 per day
Recruiter Judi Patton
Salary £200-220 per day
Location Hertfordshire
Search More Jobs
BR Insight
Multi-Channel Marketing: Create Deeper Connections With Consumers to Win Loyalty and Drive Profit (Webcast)
Marketers are missing out on revenue as cash falls through the cracks be...
Presenting With Impact: Unlock Your Full Business Value (Webcast)
Many people dread the idea of presenting and as we are increasingly aske...
Online Behavioural Targeting: Using Consumer Perceptions to Protect Your Brand and Boost Engagement (Webcast)
The rapid growth of online behavioural targeting and powerful mobile dev...
Event Organisers: tapping into social media to build a thriving customer fan base (Expert Reports)
As an event organiser, your customer database is the most important tool...
Aug 2012 Forrester Report: Create a unified customer experience across digital touchpoints (Expert Reports)
Today's digital landscape is littered with an array of touchpoints and d...
Brand Management: What's the bottom line? (Expert Reports)
So as Barclay’s take a pasting and Samsung gather momentum in Appl...


Manage my bulletins Unsubscribe from bulletin
© Haymarket 1957 - 2010 All rights reserved
Haymarket Business Information, 174 Hammersmith Road, London, W6 7JP, UK
News Jobs Blogs & Forums Tenders

No comments:

Post a Comment