Tuesday, 4 September 2012

Marketing Daily - Kimberly-Clark boss Troy Warfield set for departure; plus Nike, Sony Mobile, Oxfam, and Eurostar

Having trouble viewing this? View in web browser View text-only version
 
Breaking news from Marketing
 
Breaking news from Marketing September 2012
 
Latest News
 
Kimberly-Clark boss Warfield set for departure
Loulla-Mae Eleftheriou-Smith,
04 September 2012
 

Kimberly-Clark is carrying out a restructure of its European management team that...

Troy Warfield: leaving Kimberly-Clark
 
 
Andrex recalls 'real' puppy for 40th anniversary campaign
Loulla-Mae Eleftheriou-Smith,
04 September 2012
 

Andrex is to use a 'real' puppy mascot again as a one-off...

Andrex: brings back puppy mascot
 
 
Nike poaches Burberry social-media chief Musa Tariq
Sarah Shearman,
04 September 2012
 

Burberry's social-media marketing guru, Musa Tariq, is set to leave the brand...

Nike: hiring Burberry's Musa Tariq
 
 
Sony Mobile to push 'one-touch sharing' concept
Matthew Chapman,
04 September 2012
 

Sony Mobile is to shift from its 'Made of imagination' positioning as...

Sony: shifts to 'one-touch sharing' strapline
 
 
Oxfam unveils overhaul of global brand identity
Sarah Shearman,
04 September 2012
 

Oxfam has unveiled a fresh global brand identity and dropped its 'Be...

Oxfam: new global digital platform
 
 
Olympic action 'distracted people from online shopping'
Daniel Farey-Jones,
04 September 2012
 

Online sales had their worst month in four years of records in...

Online shopping: hit by the distraction of the Olympics in August
 
 
Eurostar post-Olympic ads focus on cultural exchange
Loulla-Mae Eleftheriou-Smith,
04 September 2012
 

Eurostar has launched a post-Olympic ad campaign calling on consumers to 'Bring...

Eurostar: ads promote £59 return fare
 
 
Dairy Crest appoints Stella Artois marketer Watson
Sarah Shearman,
04 September 2012
 

James Watson, Stella Artois marketing director for Western Europe, is leaving the...

James Watson: joining Dairy Crest
 
 
Last chance to enter the Marketing Design Awards 2012
Kim Benjamin,
04 September 2012
 

The deadline for the Marketing Design Awards, hosted by Marketing magazine, has...

Marketing Design Awards 2012
 
 
Promotion: SugarCRM Acceleration now!
Do you know your customer? Are you interested in how social networks will change our professional  life? Save your seat for the SugarCRM Acceleration now!
 
Also in the News
 
Jeremy Hunt moves from DCMS to health
Maisie McCabe,
04 September 2012
 
Freesat takes on YouView with smart TV service
Matthew Chapman,
04 September 2012
 
Hello! attempts to distance itself from 'scurrilous' celebrity rivals
Arif Durrani,
04 September 2012
 
 
 
Blogs
 
 
Big opportunities from small packets
Jonathan Weeks
 

Consumer goods companies should look to strategies used in emerging markets to weather the economic...

 
 
Sustainable marketing or doom â€" it’s our choice
Uri Baruchin
 

When initially introduced to c-suites and boards, the allure of sustainability was that it made...

 
 
Being meaningful in media requires you to be Creative (with a capital C!)
Paul Frampton
 

A few months back we ran a conference around this whole concept of meaningful brands...

 
 
Measuring your way to the winners’ podium
Brand Learning
 

This post is provided by Hilary Rickard, Innovation Director at Brand Learning , global...

 
 
Helen Edwards: TripAdvisor and the looming decline of user-generated content
Helen Edwards
 

When scholars come to write about the meteoric rise and subsequent decline of user-generated commercial content, they will seize upon...

 
 
 
 
 
 
Whitepapers
 
 
Multi-Channel Marketing: Create Deeper Connections With Consumers to Win Loyalty and Drive Profit (Webcast)
 
Marketers are missing out on revenue as cash falls through the cracks be...
 
 
Presenting With Impact: Unlock Your Full Business Value (Webcast)
 
Many people dread the idea of presenting and as we are increasingly aske...
 
 
Online Behavioural Targeting: Using Consumer Perceptions to Protect Your Brand, Boost Engagement and Sales (Webcast)
 
The rapid growth of online behavioural targeting and powerful mobile dev...
 
 
Event Organisers: tapping into social media to build a thriving customer fan base (Expert Reports)
 
As an event organiser, your customer database is the most important tool...
 
 
Aug 2012 Forrester Report: Create a unified customer experience across digital touchpoints (Expert Reports)
 
Today's digital landscape is littered with an array of touchpoints and d...
 
 
 
 
Jobs of the Week

Mobile Strategic Planner - London, Aspire Mobile c£50,000 + package, London

Shopper Insight Consultant, Jarlett de Grouchy £40000 - £50000 per annum + Bonus + Benefits, London

Head of Regional Marketing - Financial Services, Badenoch & Clark £60000 - £65000 per annum + benefits, City of London

Digital Project Manager, The Little Black Book Agency £30000 - £40000 per annum, Cheshire

Mid-Senior Digital Designer for a full service digital agency, Source £30000 - £40000 per annum, London

Midweight Digital Designer for an agency in Shoreditch, Source £26000 - £35000 per annum, London

Motion Graphic Designer, Source £25000 - £30000 per annum, London

Head of Performance Marketing (PPC), Ad Lib £Significant basic + bonuses, Bristol

Creative Designer, Red Sofa London £25000 - £30000 per annum, London

Account Director (Digital Media), The Little Black Book Agency £38000 - £42000 per annum, Manchester

Search More Jobs
 
  Manage my bulletins   Send to a friend   Unsubscribe from this bulletin
 Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in 
 
 Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing 
© Haymarket 1957 - 2012 All rights reserved

No comments:

Post a Comment