Marketing Daily - McDonald's launches 'Free Fruit Fridays' Happy Meal promotion. Plus Mondelez, Peugeot and Chanel

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Marketing Daily Bulletin , 07th March 2014

McDonald's launches long-term 'Free Fruit Fridays' Happy Meal promotion   'Sorry Jamie, Ronald's the champion of good kids' food'   Mondelez signs global partnership with Facebook   Peugeot ties with Facebook for #KickItToBrazil campaign, but denies World Cup ambush plan   'I struggled to see the internet's possibility, the global ability to marvel at lolcats' #web25   Should all marketing to children be gender-neutral?   Hottest virals: Samsung portrays Paralympians as fierce competitors, plus Chanel and Save the Children   Farting chimneys film takes aim at British Gas and fracking industry   The secret to engaging with women? There's no secret at all   How high-tech market rules have shaped Apple and Samsung's strategies   Mayhew Animal Home injects joy into lives of beleaguered workers   London & Partners creates travel incubator to help discover 'next Airbnb'   Siobhan McGarvey's secret work weapon? Ban 'I like' and 'I don't like' from meetings   Can your content be trusted?       ADVERTISEMENT Sitecore Digital Trendspot - the key marketing event of 2014   'Digitally Ever After' is a one-day event where you can discover digital marketing tools to engage, inform and retain your audience. Don't miss the essential industry occasion of 2014. Find out more!       JOBS BOARD Junior Account Director / Account Director - Fabulous Global Agency - Central London - to £47k , Fill Recruitment Ltdto £47k , Central London   business director > TOP LONDON AGENCY > ATL , collectivoUp to £90,000 + great benefits , London   ACCOUNT MANAGER | Integrated Agency | Confectionery | up to £30k , Judi Pattonup to £30k , London   ACCOUNT DIRECTOR - Creative London Agency - MOBILE/Social Media - £40-47k , Judi Patton£40-47k , London   Researcher for a executive search consultancy , Hanson SearchCompetitive Salary , London

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