Tuesday, 1 May 2012

Campaign Daily Fix - Virgin Holidays, Martin Sorrell, Coca-Cola, McDonald's, Intel, The National Trust

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Latest News
Virgin Holidays reviews advertising account
by Sara Kimberley,
30 April 2012, 05:48PM
Virgin Holidays reviews advertising account
Virgin Holidays has called a review for its advertising account, currently handled by Elvis, which has worked on the brief for five years.
Martin Sorrell's salary swells 56% in 2011 to £12.9m
by Maisie McCabe,
01 May 2012, 08:27AM
Martin Sorrell's salary swells 56% in 2011 to £12.9m
Sir Martin Sorrell, chief executive of WPP, was paid £12.9m during 2011, an increase of 56% year on year after his basic pay rocketed 30% and a long-term incentive scheme paid out £5.6m.
Coke's Future Flames drive features Dizzee Rascal, Eliza Doolittle and The Wanted
by Loulla-Mae Eleftheriou-Smith,
01 May 2012, 12:23PM
Coke's Future Flames drive features Dizzee Rascal, Eliza Doolittle and The Wanted
Coca-Cola has today (1 May) launched an outdoor campaign celebrating its sponsorship activity of the Olympic Torch Relay, featuring young torch bearers and pop stars Dizzee Rascal, Eliza Doolittle and indie band The Wanted.
McDonald's prepares Great Tastes of America menu
by Sara Kimberley,
01 May 2012, 10:04AM
McDonald's prepares Great Tastes of America menu
McDonald's is launching an ad campaign to promote its annual 'Great Tastes of America' burger promotion.
Intel pushes Ultrabook with biggest campaign for a decade
by Matthew Chapman,
01 May 2012, 11:31AM
Intel pushes Ultrabook with biggest campaign for a decade
Intel is launching its largest advertising campaign for almost a decade with a push for its Ultrabook computers that uses the message "everything else seems old-fashioned".
The National Trust turns to Facebook for Great British Day Out
by Sarah Shearman,
01 May 2012, 11:46AM
The National Trust turns to Facebook for Great British Day Out
The National Trust is launching a campaign that encourages Facebook users to design a 'Great British Day Out', in a drive to target a younger audience by displaying the variety of its venues.
Latest Work
Cancer Research UK 'plain packaging' by AMV BBDO
27 April 2012, 12:42PM
Cancer Research UK 'plain packaging' by AMV BBDO
Young people and women are identified as groups to aim tobacco packaging at, according to a new Cancer Research UK report.
Quechua 'the finest hotel in the world' by Fred & Farid Paris
30 April 2012, 10:09AM
Quechua 'the finest hotel in the world' by Fred & Farid Paris
A new spot by Fred & Farid promotes a sleeping bag for Quechua, the hiking products retailer.
Stella Artois Cidre 'Cidre duet' by Mother
30 April 2012, 03:18PM
Stella Artois Cidre 'Cidre duet' by Mother
Mother has created its latest spot for Stella Artois Cidre.
Thinkbox 'Harvey and Rabbit' by The Red Brick Road
30 April 2012, 03:30PM
Thinkbox 'Harvey and Rabbit' by The Red Brick Road
Thinkbox has unveiled its new spot featuring Harvey the dog, the star of the trade body's previous TV campaign.
Irn-Bru 'gets you through' by The Leith Agency
30 April 2012, 04:04PM
Irn-Bru 'gets you through' by The Leith Agency
The new campaign from Scotland's 'other national drink' is said to have been inspired by Scottish people's ability to deal with difficult situations with a sense of humour.
Also in the News
Pepsi unveils 'Live for now' first global campaign
by Loulla-Mae Eleftheriou-Smith, 01 May 2012, 08:30AM
Unilever sponsors Vevo summer festival programme
by Sarah Shearman, 01 May 2012, 08:32AM
MEC's Tong talks mobile apps and advertising
by Nick Batten, 01 May 2012, 08:51AM
Sky promotes Stuart Murphy to entertainment role
by Maisie McCabe, 30 April 2012, 04:14PM
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