Marketing Daily - Change4Life enlists Unilever, Pepsi Max and Asda for healthy living drive. Plus John Lewis, BA and Quorn

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Marketing Daily Bulletin , 02nd January 2014

Change4Life enlists Unilever, Pepsi Max and Asda for healthy living 'Smart Swap' campaign   John Lewis kicks off 150th year with record Christmas sales   BA focuses on digital holiday-curation services in latest TV ad   Quorn recruits Mo Farah to drive 'healthy protein' image   Snapchat sees 4.6m usernames and numbers published as messaging service is hacked   Subway axes £3 lunch branding to showcase all-day availability   Sainsbury's boosts disability sport support with British Athletics deal   Coke launches 'Reasons To Believe' campaign to promote positivity   Bare-chested biker lives 'Happily Ever Active'   Government unveils 'disgusting dirty blood' anti-smoking ad   Home to Borgen and The Killing but is Denmark the happiest place on earth for a marketer?   India's top five ads driving buzz are busting stereotypes while celebrating 'Indian-ness'   JOBS BOARD Marketing Manager , Ball & Hoolahan£55,000 + Car/Car Allowance , South East   Video Creative Solutions Sales Manager , Ultimate Asset£40000 - £65000 per annum + +comm+bens , London   Digital Account Manager , AF SelectionUp to £30,000 , Manchester   Business Director , Direct Recruitment£100,000 - £120,000 , London   Senior UK Category Manager , McCormick LtdHaddenham, Buckinghamshire , Aylesbury, Buckinghamshire       ADVERTISEMENT Rethink Marketing put your marketing in context with the right message at the right time and place.   “Admit it—as a digital marketer, you’re full of brilliant ideas.” Read More

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