S P O N S O R E D C O N T E N T | | | | | | This free expert report looks at how you can improve email conversion rates by implementing a testing culture within your organisation. | | | | | | | | | | Rishad Tobaccowala, the chief strategist at Publicis Groupe, has been elected to the board of Matomy, the performance marketing company part-owned by the media giant. | | | | | | | Capital is streaming tracks played on the breakfast, mid-morning and drivetime shows on digital Outdoor Plus billboards, to persuade commuters and workers to switch over to the station. | | | | | | | Dido Harding, the chief executive of TalkTalk, has criticised the government for advertising the availability of superfast broadband instead of helping to make it cheaper. | | | | | | | The social-media industry may have matured, but marketers must beware the risks of buying into the myth of community in the online context. | | | | | | | With 30 million "customer and user contacts" a day, Chris Macleod, Transport for London's marketing director, wants to "surprise, delight and innovate" but knows the basics come first. | | | | | | | Samsung's top marketer at its mobile division has reportedly resigned just two months into the job. | | | | | | Latest jobs | | Senior Account Manager | Recruiter Reuben Sinclair | Salary £40000 per annum + fantastic company benefits and bonus | Location City of London | | | | | | | From the blogs | | | | | | | | | | | | |
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