Thursday 19 July 2012

Breaking news from Brand Republic - alcohol ads, Lloyds, outdoor ad sabotage campaign, Pfizer

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Latest news
MPs call for tighter curbs on alcohol ads
MPs call for tighter curbs on alcohol ads
by Our Parliamentary correspondent
19 July 2012, 08:00AM
MPs have demanded tougher curbs on alcohol advertising and want the Government to consider a French-style ban on TV commercials.
Lloyds to create TSB bank brand ahead of Co-op sell off
Lloyds to create TSB bank brand ahead of Co-op sell off
by Matthew Chapman
19 July 2012, 09:34AM
The Co-operative has finally agreed to buy 632 Lloyds bank branches in a deal that will have the branches rebranded to TSB from summer 2013.
OMC's Baker vows to 'squash' outdoor ad sabotage campaign
OMC's Baker vows to 'squash' outdoor ad sabotage campaign
by Loulla-Mae Eleftheriou-Smith
18 July 2012, 04:43PM
Outdoor Media Centre chief executive Mike Baker has confirmed the billboard ads attacked by the subversive 'Brandalism' campaign are in the process of being restored, stating that he wants to "squash it as quickly as possible".
Department for Energy & Climate Change slashes comms spend
Department for Energy & Climate Change slashes comms spend
by Matt Cartmell
19 July 2012, 09:00AM
PRWeek can reveal that the Department for Energy & Climate Change has cut its comms budget by nearly 95 per cent since it came into existence, amid wider fears that the department is reducing its funding more than necessary.
Pfizer calls £5m ad pitch
Pfizer calls £5m ad pitch
by Jeremy Lee
19 July 2012, 08:00AM
Pfizer, the pharmaceutical company behind the consumer healthcare brands Anadin and Centrum, is looking to consolidate its £5 million UK advertising account into one agency.
Reckitt Benckiser reviews global digital ad roster
Reckitt Benckiser reviews global digital ad roster
by Anne Cassidy
19 July 2012, 08:00AM
Reckitt Benckiser is conducting a review of its global digital advertising business.
Unilever keen to spread the message of sustainability
Unilever keen to spread the message of sustainability
by
19 July 2012, 08:00AM
Its marketing chiefs want to stand out with creative excellence and CSR initiatives, Jeremy Lee writes.
Video: Media Week's 30 Under 30 reveal event
Video: Media Week's 30 Under 30 reveal event
by Staff
18 July 2012, 02:00PM
This year's Media Week 30 Under 30 event, which was supported by The Mail On Sunday, revealed the next generation of talent in the industry.
Vodafone kicks off pan-European digital review
Vodafone kicks off pan-European digital review
by Sara Kimberley
19 July 2012, 08:00AM
Vodafone is looking for an agency to handle its digital account across major markets in Europe.
Opinion
Arif Durrani: London 2012 ad blackout brings commercial Games into focus
Arif Durrani: London 2012 ad blackout brings commercial Games into focus
by Arif Durrani
18 July 2012, 01:45PM
The start of the official advertising 'blackout' around this summer's London 2012 Olympics today brings into focus the commercial nature of the modern Games, and with it a general misunderstanding.
Katherine Levy: Dentsu deal is good for industry, not just Aegis shareholders
Katherine Levy: Dentsu deal is good for industry, not just Aegis shareholders
by Katherine Levy
19 July 2012, 08:00AM
It was always going to happen; it was just a matter of when. For years, Aegis has been the subject of takeover speculation that mainly sprung from the fact that the network's largest shareholder was the Havas chairman and media agitator, Vincent Boll...
Intelligence
Double Standards - How will connected TVs change the TV market?
Double Standards - How will connected TVs change the TV market?
by
19 July 2012, 08:00AM
Although it is unlikely to surpass traditional TV soon and uptake is low, connected TV could provide opportunities for innovative ad formats, two experts argue.
All About ... Social marketing controversies
All About ... Social marketing controversies
by
19 July 2012, 08:00AM
Are ad regulations out of date in the social media age, Alasdair Reid asks.
Also in the news
MPs square up to drinks marketers with hard-hitting report
by Gemma Charles, 19 July 2012, 12:01AM
Warner Bros launches UK digital agency contest
by Anne Cassidy, 19 July 2012, 08:00AM
Russell Davies: The drug economy and the ad industry both rely on spam
by Russell Davies, 19 July 2012, 08:00AM
BOA overturns decision to grant The Voice Olympic stadium accreditation
by John Reynolds, 18 July 2012, 04:31PM
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