| Latest news | |  | | | | | London 2012 top sponsors have denied being at fault for the empty seats during the first two days of the Olympic Games, while Locog has also claimed the problem is not related to sponsors. | | |  | | | | | A domestic TV audience of at least 19 million people stayed tuned from start to finish of the Olympic Games Opening Ceremony as Danny Boyle's idiosyncratic portrayal of Britain was unfolded to the world. | | |  | | | | | General Motors has parted ways with its chief marketing officer Joel Ewanick after less than two years. | | |  | | | | | Lord Nelson is among several London statues to be flaunting new headgear this morning in a celebration of millinery supported by Grazia and BT as part of Fashion 2012, the fashion arm of the London 2012 festival. | | |  | | | | | Mitchells & Butlers (M&B) has appointed AIS to develop the digital strategy for its All Bar One, Toby Carvery, Harvester and O'Neill's brands. | | |  | | | | | BP, a London 2012 sponsor, is honouring the unsung heroes behind the Olympic Games by using their photographs from a Facebook competition in digital outdoor ads. | | |  | | | | | Dave Gorman, the comedian, broadcaster and author of 'Googlewhack Adventure', will be the special guest at the IAB's annual Engage conference, to be held at The Barbican on 25 October. | | |  | | | | | Brand Republic has teamed up with G2 Joshua to provide a daily snapshot of social media buzz around brands sponsoring London 2012 during the next 17 days. | | | | | Opinion | |  | | | | | When it comes to mobile, one size certainly does not fit all, writes Sarah Cantillion, client services director, Movement. | | |  | | | | | There are some important dates to take note of around the Olympics if you want to stay on the right side of the rules, writes Geraint Lloyd-Taylor, senior associate in the media brands & technology team, Lewis Silkin LLP. | | | | | Intelligence | |  | | | | | Online retailers already have the edge on entertainment purchases but are they catching up with the highstreet elsewhere, asks Jamie Matthews, CEO, Initials Marketing. | | |  | | | | | Seventy four percent of UK adults claim they won't be spending more money than usual during the Olympic and Paralympic Games, writes Sasha Birkin, associate director, Ipsos Marketing. | | | | | | | Latest jobs | | | | | |  | | |
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