Latest news | | | | | | Nissan is to shift advertising spend out of linear TV and into web-connected TV and has not ruled out a move into Premier League football sponsorship, according to Simon Sproule, a top marketing executive at the car brand. | | | | | | | Haymarket's FourFourTwo was triumphant at last night's Association of Online Publishing Awards, winning the coveted Grand Prix Prize, for its Stats Zone app, along with gongs for best use of mobile and best innovation award. | | | | | | | Tesco has appointed Wieden+Kennedy London to handle its £110 million advertising account. | | | | | | | O2 is opening up its location-based offers service Priority Moments to small businesses, to "take our relationship with customers deeper," according to Sally Cowdry, the brand's marketing chief. | | | | | | | Riding the coat-tails of the summer boom in Carlie Rae Jepsen lip-sync videos, the 'Sesame Street' "share it maybe" ad starring Cookie Monster takes this week's second most-shared slot. | | | | | | | Google has reported a double-digit rise in net income to $2.79bn (£1.8bn) in the second quarter of 2012 as the UK's contribution grew 20% year on year to $1.2bn. | | | | | | | GroupM has revised its forecast for this year's growth in global adspend down from 6.3% to 5.1% after the economic outlook became more uncertain, and has raised its digital spend forecast. | | | | | | | Nokia has posted a massive loss for the second quarter after smartphone sales plunged by 36% year on year. | | | | | | | Reveal, the celebrity weekly magazine published by Hearst, has launched its first website, which has attracted advertising from Gap. | | | | | | Latest jobs | | | | | | | |
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