Friday 27 July 2012

Campaign Daily Fix - Interpublic, Adidas, Specsavers, Guinness, PPA Advertising Awards

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Latest News
Interpublic profits drop 2.7% to $99m
by Daniel Farey-Jones,
27 July 2012, 12:30PM
Interpublic profits drop 2.7% to $99m
Interpublic (IPG), the world's fourth largest advertising group, has become the first of the big four to reveal a drop in second quarter profits.
Campaign Viral Chart: Channel 4 and adidas 'take the stage'
by Staff,
27 July 2012, 09:30AM
Campaign Viral Chart: Channel 4 and adidas 'take the stage'
Channel 4's Paralympics spot and David Beckham's surprise appearance in an adidas photo booth have both debuted in this week's viral chart.
Specsavers ad seizes on Korea flag fiasco
by Nick Batten,
27 July 2012, 09:18AM
Specsavers ad seizes on Korea flag fiasco
Specsavers has taken out a press ad based on the Olympic mix-up that took place on Wednesday, when the wrong country's flag was displayed before a football match, following on from the optician's recent activity that referenced Euro 2012.
Guinness appoints Cybercom to digital strategy in Western Europe
by Maisie McCabe,
27 July 2012, 10:54AM
Guinness appoints Cybercom to digital strategy in Western Europe
Guinness, the Diageo-owned Irish stout, has appointed Ireland-headquartered digital agency Cybercom as its lead strategic and digital strategic partner for Western Europe.
Only four days left to enter the PPA Awards
by Staff,
27 July 2012, 11:55AM
Only four days left to enter the PPA Awards
There are only four days left to enter this year's newly created PPA Advertising Awards.
Promotion: Campaign Media Awards

In recognition of the growing diversity of media thinking, the Campaign Media Awards reward campaigns where media made a real difference.
Entry deadline: Thursday 9th August
www.campaignmediaawards.com


Latest Work
Target 'back to college' by Wieden & Kennedy Portland
26 July 2012, 10:33AM
Target 'back to college' by Wieden & Kennedy Portland
Wieden & Kennedy Portland has created a US-based campaign for the retailer Target.
Nike 'game on world' by Wieden & Kennedy Portland
24 July 2012, 10:01AM
Nike 'game on world' by Wieden & Kennedy Portland
A new commercial by Wieden & Kennedy Portland supports Nike's training platform.
Volkswagen 'unbelievable value' by Adam & Eve/DDB
23 July 2012, 11:09AM
Volkswagen 'unbelievable value' by Adam & Eve/DDB
Adam & Eve/DDB is launching a national broadcast and print campaign for Volkswagen to highlight that its cars offer value for money.
Women's Refuge NZ 'Donate Your Words' by Saatchi & Saatchi
23 July 2012, 11:19AM
Women's Refuge NZ 'Donate Your Words' by Saatchi & Saatchi
Saatchi & Saatchi has created a campaign to raise awareness for the Women's Refuge Crisis Line.
Mercedes-Benz 'City Golf app' by Weapon7
23 July 2012, 09:51AM
Mercedes-Benz 'City Golf app' by Weapon7
Weapon7 has created a golf-themed app that supports the car marque's support for The Open Championship.
Also in the News
'G4S debacle is a blessing in disguise', claims Olympic advisor
by Arif Durrani, 27 July 2012, 12:30PM
Yahoo hires Disney's McHenry as new UK agency group head
by Sarah Shearman, 27 July 2012, 11:31AM
Time Out launches free iPad app with MasterCard sponsorship
by Nick Batten, 27 July 2012, 11:50AM
The Co-operative Bank embarks on growth plan
by Alex Brownsell, 27 July 2012, 11:00AM
Metro rings the commercial changes
by John Reynolds, 27 July 2012, 11:11AM
Blogs
Lolly and Nat Someone Should’ve gone to Specsavers…
Lolly and Nat, 26 July 2012, 9:07AM
Jonathan Akwue Social, Mobile and Urban â€" The Games come to London
Jonathan Akwue, 25 July 2012, 5:07PM
Dave Trott IS ALL PUBLICITY GOOD PUBLICITY?
Dave Trott, 24 July 2012, 8:07AM
Tara Beard-Knowland Spending money to make money
Tara Beard-Knowland, 23 July 2012, 8:07AM
Steve Henry Fine outstanding work
Steve Henry, 22 July 2012, 5:07PM
Steve Henry Fine outstanding work
Steve Henry, 22 July 2012, 5:07PM
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