| 10 blogging blunders to avoid | | 27 July 2012, 2:10PM |  Like it or not, blogging is now an essential part of doing business. Statistics show that companies whose websites include blogs get 55% more website visitors than their counterparts with static sites, and 57% of marketers have acquired customers from blogging (figures from Hubspot). Most of the UK's biggest brands now have blogs, and SMEs are catching up.
| | | | | | | | | | #IAmSpartacus tweeter Paul Chambers wins appeal over joke bomb tweet | | 27 July 2012, 11:15AM |  Paul Chambers, the 28-year-old accountant, has won his high appeal for jokingly tweeting his girlfriend he would blow Robin Hood airport up.
It brings to an end an incident, since dubbed the #Twitterjoketrial, that took place more than two years ago and has been hanging over the head of Chambers ever since.
| | | | Twitter TV - coming to a screen near you soon | | 27 July 2012, 9:23AM |  Twitter looks to be making a fascinating move into become a fully fledged media player, producing original content, according to an Ad Week article.
It says that the San Francisco-based company, along with multiple Hollywood producers and network executives are in serious talks about the possibility of launching several original video series via Twitter.
| | | | Are Olympic sponsors making the most of their prestigious status through their digital channels? | | 27 July 2012, 8:26AM |  After seven long years of anticipation, the Olympics are finally upon us. And, as widely noted within digital circles, London 2012 will be history's first truly social media Olympics.
Whilst there has been much frothing at the mouth about non-official brands taking advantage of the Games, LOCOG restrictions on Tweeting sportspeople and the fact that massive media outfits like NBC are partnering with Twitter and Facebook to ensure social coverage of the games, no one has taken a step back to look at how official Olympics partners and sponsors are amplifying their prestigious (and expensive) connections to the Games via search and social media.
| | | | | | | | | | | | | Twitter to out the owner of spoof Northcliffe newspaper account | | 26 July 2012, 10:17AM |  Twitter is to hand over the details of the person behind an account spoofing the boss of the Daily Mail’s regional newspaper arm Northcliffe Media.
The account, @UnSteveDorkland, is a “parody” of Northcliffe’s chief executive Steve Auckland. Until recently the account had less than 200 followers until the company decided to take legal action and draw attention to the account, which now has more than a 1,100 followers.
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Yesterday Apple released the latest version of Mountain Lion. I was in two minds about whether to buy it. So I hopped onto Google, did a bit of research, read some reviews and asked my followers on Twitter. On the basis of this five or ten minutes of investigation, I took the plunge and purchased.
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