Tuesday 24 July 2012

Digital AM - O2, Ofcom, Virgin Media, Vodafone, IFABC

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Digital AM
Latest news
O2 ends 10-year Arsenal sponsorship
O2 ends 10-year Arsenal sponsorship
by Sarah Shearman
24 July 2012, 08:30AM
O2 is dropping its sponsorship of Arsenal, 10-years after it launched the brand through a shirt sponsorship of the London football club.
Ofcom unveils plans for 4G network to reach consumers in 2013
Ofcom unveils plans for 4G network to reach consumers in 2013
by Sarah Shearman
24 July 2012, 09:14AM
Ofcom has revealed bidding for the 4G network spectrum will start at the beginning of next year, with faster speeds expected to reach consumers at the end of 2013.
Virgin Media reaches one million TiVo customers as revenues rise 4.2%
Virgin Media reaches one million TiVo customers as revenues rise 4.2%
by Sarah Shearman
24 July 2012, 11:33AM
Virgin Media has passed the one-million customer mark for its TiVo television service, overtaking BT Vision, as it reported a 4.2% rise in second-quarter revenues to £1.03bn.
Vodafone creates Tate mobile handset
Vodafone creates Tate mobile handset
by Maisie McCabe
24 July 2012, 08:30AM
Vodafone is to launch a limited-edition mobile handset in conjunction with Tate, the first time in a decade that the gallery group has partnered a company to produce a commercial product.
IFABC compiles newspaper data for 34 markets
IFABC compiles newspaper data for 34 markets
by Arif Durrani
24 July 2012, 10:14AM
The International Federation of Audit Bureaux of Circulation (IFABC), the association for auditors ABC and BPA around the world, has launched a free online database that provides headline circulation data for newspapers from 34 countries for the firs...
Everything Everywhere readies consumer brand launch
Everything Everywhere readies consumer brand launch
by Sarah Shearman
24 July 2012, 08:30AM
Everything Everywhere, the parent company of Orange and T-Mobile, is preparing to launch as a consumer-facing brand, with its first ad campaign set to go live in October.
Aegis expands into China and WPP boosts its digital arm
Aegis expands into China and WPP boosts its digital arm
by Nick Batten
24 July 2012, 10:05AM
Aegis has entered into a majority stake joint venture with Chinese technology and digital marketing company, Beijing Adsit Technology, to set up iProspect in China, as it and WPP continue their acquisition spree.
Beckham kicks off London Olympics in Samsung ad
Beckham kicks off London Olympics in Samsung ad
by Maisie McCabe
23 July 2012, 01:28PM
David Beckham kicks a ball into a drum to signal the beginning of the London 2012 Olympic Games in a new TV ad for worldwide sponsor Samsung.
Also in the news
Nike+ 'game on world' by Wieden & Kennedy Portland
by , 24 July 2012, 10:01AM
Telegraph Media Group launches Magazine Toolkit
by Nick Batten, 24 July 2012, 11:04AM
Nokia overhauls strategy for Windows 8 launch
by Matthew Chapman, 23 July 2012, 10:15AM
From the blogs
FTSE100 companies have 25 million social media connections
@gordonmacmillan
24 July 2012, 9:33AM
IS ALL PUBLICITY GOOD PUBLICITY?
Dave Trott
24 July 2012, 8:56AM
IS ALL PUBLICITY GOOD PUBLICITY?
Dave Trott
24 July 2012, 8:55AM
Drops of inspiration
Greg Taylor
24 July 2012, 8:39AM
Sky ride to sponsorship glory
Chris J Reed
24 July 2012, 12:46AM
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