Tuesday 17 July 2012

Campaign Daily Fix - IPA Creative Pioneers, Guerrilla 'Brandalism' art group , Westfield, Parkinson's UK, Omnicom

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Latest News
IPA Creative Pioneers Challenge finds 87 people
by Loulla-Mae Eleftheriou-Smith,
17 July 2012, 09:36AM
IPA Creative Pioneers Challenge finds 87 people
The IPA's Creative Pioneers Challenge, intended to bring young people into the creative and digital media sectors, has resulted in work opportunities and business support for 87 people.
Guerrilla 'Brandalism' art group sabotages outdoor ads
by Loulla-Mae Eleftheriou-Smith,
17 July 2012, 10:50AM
Guerrilla 'Brandalism' art group sabotages outdoor ads
A guerrilla campaign led by six international artists, including Banksy collaborator Paul Insect, have postered their own work over existing outdoor campaigns in the lead-up to the Olympics up to "challenge the destructive impacts of the advertising ...
Westfield pits East against West for Olympics campaign
by Matthew Chapman,
17 July 2012, 10:45AM
Westfield pits East against West for Olympics campaign
Shopping centre operator Westfield is pitting East and West London against each other with a social media campaign that will feature an Olympic merchandise giveaway and a £25,000 prize fund.
Parkinson's UK appoints The Assembly
by Maisie McCabe,
17 July 2012, 12:30PM
Parkinson's UK appoints The Assembly
Parkinson's UK, the Parkinson's disease charity, has appointed creative collective The Assembly to devise a brand campaign to raise its profile.
Omnicom to lose digital leader Blackden
by Arif Durrani,
16 July 2012, 01:25PM
Omnicom to lose digital leader Blackden
Damian Blackden, Omnicom Media Group's digital leader in Europe, Middle East, and Africa (EMEA), is set to leave the agency network after four years.
Promotion: Campaign Media Awards

In recognition of the growing diversity of media thinking, the Campaign Media Awards reward campaigns where media made a real difference.
Entry deadline: Thursday 9th August
www.campaignmediaawards.com


Latest Work
Dodge Dart 'how to change cars forever' by Wieden & Kennedy Portland
16 July 2012, 03:01PM
Dodge Dart 'how to change cars forever' by Wieden & Kennedy Portland
Wieden & Kennedy Portland has created a US campaign for the new Dodge Dart.
Lancome 'hypnose star' by Publicis 133
16 July 2012, 02:24PM
Lancome 'hypnose star' by Publicis 133
The director Joann Sfar has shot his first commercial for Lancome starring the supermodel Daria Werbowy and the animated cartoon character Betty Boop.
Sailor Jerry 'where eagles dare' by Quaker City Mercantile
16 July 2012, 11:48AM
Sailor Jerry 'where eagles dare' by Quaker City Mercantile
Sailor Jerry, the spiced rum brand, has launched its first-ever global digital film.
McDonald's 'we all make the Games' by Leo Burnett
16 July 2012, 10:41AM
McDonald's 'we all make the Games' by Leo Burnett
McDonald's, the official restaurant of London 2012 and presenting partner for the Games Maker programme, has launched a spot marking its Olympics association.
Nissan 'world's cheapest taxi rank' by AKQA
16 July 2012, 10:56AM
Nissan 'world's cheapest taxi rank' by AKQA
To promote the fact that the Nissan Leaf is six times cheaper to run than petrol-fuelled vehicles, the company set up a taxi rank in London, with ten electric cars taking people around the city for a few pence.
Taco Bell 'operation Alaska' by DraftFCB Orange County
13 July 2012, 11:48AM
Taco Bell 'operation Alaska' by DraftFCB Orange County
Taco Bell helicoptered its tacos to a remote part of Alaska as part of its latest ad campaign.
Also in the News
Yahoo poaches Google veteran Mayer as chief executive
by Daniel Farey-Jones, 17 July 2012, 09:00AM
Channel 4 unveils hard-hitting Paralympics campaign
by Maisie McCabe, 17 July 2012, 08:30AM
The7stars lands media for white goods brand Servis
by Daniel Farey-Jones, 17 July 2012, 10:15AM
Co-operative Bank plots marketing recruitment drive
by Alex Brownsell, 17 July 2012, 08:30AM
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