Thursday, 12 July 2012

Breaking news from Brand Republic - Aegis, adspend, Vitaminwater, 30 Under 30, NSPCC

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Latest news
Aegis to sell to Dentsu for £3.16bn
Aegis to sell to Dentsu for £3.16bn
by Daniel Farey-Jones
12 July 2012, 08:10AM
Japanese marketing services company Dentsu is to buy media buying and digital marketing group Aegis for £3.16bn.
Adspend dips slightly in second quarter
Adspend dips slightly in second quarter
by Katherine Levy
12 July 2012, 08:00AM
Marketing budgets were revised down for the first time in a year in the second quarter and business confidence waned, according to the latest IPA Bellwether Report.
Vitaminwater calls pitch
Vitaminwater calls pitch
by Anne Cassidy
12 July 2012, 08:00AM
Coca-Cola is inviting agencies to pitch for the European advertising business for its Vitaminwater brand.
MEC young guns dominate this year's Media Week 30 Under 30
MEC young guns dominate this year's Media Week 30 Under 30
by Staff
12 July 2012, 09:27AM
The industry's next generation of talent was revealed at the unveiling of Media Week's 30 Under 30 in The Cuckoo Club last night (11 July), and MEC dominated proceedings with six entrants.
NSPCC seeks shop for £5m ad account
NSPCC seeks shop for £5m ad account
by Sara Kimberley
12 July 2012, 08:00AM
The NSPCC is seeking an agency to handle its £5 million advertising account across its fundraising business.
New-business activity in UK falls during first half of year, AAR says
New-business activity in UK falls during first half of year, AAR says
by Katherine Levy
12 July 2012, 08:00AM
New-business activity in the UK has decreased by 5 per cent in the first six months of 2012 and fewer clients with budgets over £20 million are reviewing compared with the same period last year, according to AAR.
SapientNitro's Kim Douglas leaves UK for Singapore role
SapientNitro's Kim Douglas leaves UK for Singapore role
by Sara Kimberley
12 July 2012, 08:00AM
SapientNitro's managing director, Kim Douglas, is leaving the UK agency to head up its Singapore office.
Moyles' exit unlikely to benefit commercial radio
Moyles' exit unlikely to benefit commercial radio
by John Reynolds
11 July 2012, 03:55PM
Commercial radio is unlikely to lure in thousands of listeners from Radio 1 after the announcement today (11 June) that Chris Moyles is leaving the station, according to senior radio media agency executives.
Opinion
Claire Beale: Will BBH lose its unique flair under French rule?
Claire Beale: Will BBH lose its unique flair under French rule?
by Claire Beale
12 July 2012, 08:00AM
When the call came last week that Sir John Hegarty had something he needed to talk about, but only - most definitely - after Campaign had gone to press, we obviously jumped to several conclusions. Either Bartle Bogle Hegarty was selling, Hegarty was ...
Katherine Levy: Combining digital and print figures isn't as easy as ABC
Katherine Levy: Combining digital and print figures isn't as easy as ABC
by Katherine Levy
12 July 2012, 08:00AM
Where there is tension between magazine owners and media agencies, there is also hope.
Intelligence
Are banks now beyond adland's help?
Are banks now beyond adland's help?
by
12 July 2012, 08:00AM
Should they try to advertise their way out of the latest crisis or keep a low profile, John Tylee asks.
Double Standards - Is advertising on mobile social media effective?
Double Standards - Is advertising on mobile social media effective?
by
12 July 2012, 08:00AM
Consumers may still be wary of advertising on their mobiles, but the channel offers great creative opportunities and better targeting if used well, two experts suggest.
Also in the news
Danny Rogers: More mergers and acquisitions are coming
by Danny Rogers, 12 July 2012, 09:00AM
Comparethemarket signs £30m deal to sponsor Corrie
by Maisie McCabe, 12 July 2012, 08:00AM
Now scoops £6 million Claims Direct ad account
by Sara Kimberley, 12 July 2012, 08:00AM
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