Wednesday 25 July 2012

Campaign Daily Fix - J&J, Yahoo, Old Spice, KGB Deals, Virgin Media

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Latest News
J&J calls £1.7bn global creative review
by Daniel Farey-Jones,
25 July 2012, 09:36AM
J&J calls £1.7bn global creative review
Johnson & Johnson, the health and skincare company, has triggered a review of its $2.6bn (£1.7bn) global creative business held by a number of rival networks.
Yahoo returns to TV to promote its sport offering
by Sarah Shearman,
25 July 2012, 10:40AM
Yahoo returns to TV to promote its sport offering
Yahoo is returning to TV after a three-year hiatus with a campaign to promote its coverage of this summer's sport.
Old Spice man wins medals in latest Believe In Yoursmellf spot
by Loulla-Mae Eleftheriou-Smith,
25 July 2012, 12:18PM
Old Spice man wins medals in latest Believe In Yoursmellf spot
Procter & Gamble-owned Old Spice offers a unique slant on sporting achievement in Wieden & Kennedy Portland's latest ad in the 'Believe In Yoursmellf' campaign.
KGB rapped again by ASA over misleading daily deal ads
by Sarah Shearman,
25 July 2012, 12:01AM
KGB rapped again by ASA over misleading daily deal ads
KGB Deals, the daily deals website, has been rapped by the ASA over two ads, taking the total number of cases upheld against it to 18 this year.
Virgin Media ad starring Usain Bolt blocked by BT
by Matthew Chapman,
25 July 2012, 12:10PM
Virgin Media ad starring Usain Bolt blocked by BT
Virgin Media and BT's battle over broadband speeds has escalated after the ad watchdog banned a Virgin Media television ad starring Usain Bolt pretending to be Richard Branson.
Promotion: Campaign Media Awards

In recognition of the growing diversity of media thinking, the Campaign Media Awards reward campaigns where media made a real difference.
Entry deadline: Thursday 9th August
www.campaignmediaawards.com


Latest Work
Nike 'game on world' by Wieden & Kennedy Portland
24 July 2012, 10:01AM
Nike 'game on world' by Wieden & Kennedy Portland
A new commercial by Wieden & Kennedy Portland supports Nike's training platform.
Volkswagen 'unbelievable value' by Adam & Eve/DDB
23 July 2012, 11:09AM
Volkswagen 'unbelievable value' by Adam & Eve/DDB
Adam & Eve/DDB is launching a national broadcast and print campaign for Volkswagen to highlight that its cars offer value for money.
Mercedes-Benz 'City Golf app' by Weapon7
23 July 2012, 09:51AM
Mercedes-Benz 'City Golf app' by Weapon7
Weapon7 has created a golf-themed app that supports the car marque's support for The Open Championship.
Gatorade 'greatness' by TBWA\Chiat\Day
23 July 2012, 09:13AM
Gatorade 'greatness' by TBWA\Chiat\Day
TBWA\Chiat\Day has created a campaign for Gatorade that features the new Washington Redskins quarterback Robert Griffin III.
Also in the News
Apple profits hit £5.7bn but iPhone growth slows
by Matthew Chapman, 25 July 2012, 11:44AM
DMGT confirms Mail Online is profitable as group revenue hits £509m
by Arif Durrani, 25 July 2012, 11:25AM
Paddy Power seeks court order over banned London athletics ads
by Maisie McCabe, 25 July 2012, 09:25AM
Domino's revises £10m budget to focus on digital
by John Reynolds, 25 July 2012, 08:33AM
Latest Blog Entries
IS ALL PUBLICITY GOOD PUBLICITY?
Dave Trott, 24 July 2012, 8:07AM
IS ALL PUBLICITY GOOD PUBLICITY?
Dave Trott, 24 July 2012, 8:07AM
Spending money to make money
Tara Beard-Knowland, 23 July 2012, 8:07AM
Fine outstanding work
Steve Henry, 22 July 2012, 5:07PM
Fine outstanding work
Steve Henry, 22 July 2012, 5:07PM
Is sponsorship turning heads?
Tara Beard-Knowland, 18 July 2012, 2:07PM
More Blogs

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