Wednesday 25 July 2012

Marketing Daily - Paddy Power seeks court order over banned London athletics ads; plus Nike, Skype, Apple, and Tony Blair

Having trouble viewing this? View in web browser View text-only version
 
Breaking news from Marketing
 
Breaking news from Marketing July 2012
 
Latest News
 
Paddy Power seeks court order over banned London athletics ads
Maisie McCabe,
25 July 2012
 

Paddy Power has started legal proceedings against Locog after the organiser of...

The outdoor ad at the centre of the controversy
 
 
Nike tests adidas with 'London' spot
Loulla-Mae Eleftheriou-Smith,
25 July 2012
 

Nike has revealed a global brand campaign showing amateur athletes in places...

Nike: rolls out summer campaign
 
 
EBay partners with British Fashion Council
Nicola Clark,
25 July 2012
 

EBay has signed up a multi-season sponsorship deal with the British Fashion...

EBay: has been making strides intro fashion
 
 
Skype hires former Yahoo CMO Steele to top marketing role
Sarah Shearman,
25 July 2012
 

Yahoo's former marketing chief Elisa Steele has joined Microsoft as corporate vice...

Skype hires former Yahoo CMO Steele to top marketing role
 
 
Institutions must come together to help sport grow, says Tony Blair
John Reynolds,
25 July 2012
 

Sport needs to stay rooted in the community and institutions need to...

Tony Blair: (picture credit: World Economic Forum)
 
 
Majority of UK consumers 'cannot name Olympic sponsors'
Matthew Chapman,
25 July 2012
 

More than half the UK population cannot confidently name a single Olympic...

McDonald's: London 2012 official sponsor
 
 
Sky recruits Harry Redknapp to front fantasy football campaign
Loulla-Mae Eleftheriou-Smith,
25 July 2012
 

Harry Redknapp, the former Tottenham Hotspur manager, and his wife Sandra are...

Harry Redknapp: features in ads for the Sky Sports Fantasy Football competition
 
 
Are celebrity brand ambassadors worth the money? The Marketing Society Forum
25 July 2012
 

Insurance brand Privilege.com has stopped hiring famous faces for its campaigns.

Are celebrity brand ambassadors worth the money? The Marketing Society Forum
 
 
 
Also in the News
 
Helen Edwards: A brave new urban world
Helen Edwards,
25 July 2012
 
Allianz strikes Saracens sponsorship deal to push UK awareness
John Reynolds,
24 July 2012
 
Apple profits hit £5.7bn but iPhone growth slows
Matthew Chapman,
25 July 2012
 
Domino's revises £10m budget to focus on digital
John Reynolds,
25 July 2012
 
 
 
Blogs
 
 
Helen Edwards: A brave new urban world
Helen Edwards
 

It was a much-parodied conceit of luxury brands: the tastefully displayed list of cities in which their high-end merchandise could...

 
 
Brand as the soul of strategy
Ronan Harrington
 

Anyone who has gone through a rebrand will know just how easily the tail can...

 
 
Will Royal Mail’s MarketReach take its chance to deliver?
Chris Barraclough
 

Last week I attended the launch of Royal Mail’s new MarketReach initiative. Despite some of the comments I had made...

 
 
Alcohol ads ban on the way â€" or are they?
Gemma Charles
 

Drinks industry and marketing bodies are up in arms at the Health Select Committee's report...

 
 
A nice cup of tea and a sit down
Jonathan Weeks
 

What next for the nation's favourite drink, asks Jon Weeks , Director in Ipsos Marketing...

 
 
 
 
 
 
Whitepapers
 
 
5 Steps To Power Personal, Lucrative Customer Connections (Webcast)
 
From email marketing to social media and mobile, the opportunities for r...
 
 
Brand Management: What's the bottom line? (Expert Reports)
 
So as Barclay’s take a pasting and Samsung gather momentum in Appl...
 
 
Your Bespoke Report on Facebook: Do People "Like" Your Competitors More Than You? (Expert Reports)
 
Facebook pages offer a wealth of opportunities for marketers to build en...
 
 
Facebook's 4 Simple Steps To Unlock Your Full Business Value (Webcast)
 
- Fully leverage your Facebook business page and ad products to connect ...
 
 
Getting Personal: 5 Steps To Create Lasting, Lucrative Customer Connections (Expert Reports)
 
We are dealing with a growing media landscape that’s becoming nois...
 
 
 
 
Jobs of the Week

Senior Marketing Consultant, Badenoch & Clark £330 - £360 per day, West London

Mid-Senior User Experience Consultant/Designer, Source £300 - £350 per day, London

Digital Project Manager, Source £20000 - £35000 per annum, London

Web Analytics Analyst, Michael Page Digital £30000 to £35000 per annum, West End

Head of Project Management, Gemini Search £80000 - £90000 per annum, City of London

E-Commerce Executive - Hotels, Michael Page Agency £23000 to £28000 per annum, West London

Account Executive, Michael Page Agency £23000 to £27000 per annum, Luton

Senior Account Executive, Michael Page Agency £22000 to £27000 per annum, Reading

Digital Account Manager, Major Players £30000 - £40000 per annum + Commission + Benefits, London

Digital Manager, become £45-65K, Central London

Search More Jobs
 
  Manage my bulletins   Send to a friend   Unsubscribe from this bulletin
 Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in 
 
 Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing 
© Haymarket 1957 - 2012 All rights reserved

No comments:

Post a Comment