Digital AM - Wispa social media initiative, ASA's second tweet ban, Very, Nike, GE, YouView

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Cadbury Wispa to award fans grants for 'goofing off' by Daniel Farey-Jones 11 July 2012, 09:48AM Cadbury chocolate bar Wispa is to involve its massive Facebook fanbase in its new 'time well mis-spent' positioning by funding their ideas for interesting ways to take time out of their daily pressures. ASA hands out second ban for promo tweets by Daniel Farey-Jones 11 July 2012, 12:01AM Hairdresser Toni & Guy has become the second brand after Nike to be told by the advertising watchdog to remove celebrity tweets judged to be an unidentified marketing communication. Very targets users with tailored VoD ads by Matthew Chapman 11 July 2012, 08:30AM Online fashion retailer Very is launching a targeted ad campaign, which will screen a tailored video-on-demand ad depending on the user's browsing history. Nike attempts to overturn Rooney tweet ban by Daniel Farey-Jones 10 July 2012, 06:00PM Nike is seeking an independent review of the Advertising Standards Authority's historic decision to ban tweets by its brand ambassadors Wayne Rooney and Jack Wilshere for breaching advertising rules. GE tells its Olympics story with interactive map by Sarah Shearman 11 July 2012, 09:30AM General Electric is launching a digital campaign to raise awareness of its London 2012 Olympics sponsorship and its involvement in building the infrastructure and legacy for the games. YouView caught in trademark wrangle over brand by Maisie McCabe 11 July 2012, 08:00AM YouView, the internet TV venture, is involved in a trademark wrangle after its application to register its brand was rejected in key categories such as broadcasting. Also in the news Havas buys into Benelux digital agency by Daniel Farey-Jones, 10 July 2012, 09:15AM Win a copy of The Rolling Stones book celebrating 50 years by Arif Durrani, 10 July 2012, 11:20AM Locog-Twitter social 'ambush' talks set to enter 11th hour by Sarah Shearman and John Reynolds, 10 July 2012, 08:30AM JWT acquires majority stake in digital agency, Activeark Oy in Finland by Arif Durrani, 09 July 2012, 11:48AM From the blogs Time publisher joins blogs network Say Media Polly Becker 11 July 2012, 8:35AM F-Commerce: Facebook or Farce? Philip Rooke 11 July 2012, 7:18AM When brands get into trouble... Chris Arnold 11 July 2012, 12:59AM Could Twitter save Barclays? Chris Barraclough 10 July 2012, 5:25PM Sunrise for Digital Outdoor Ivan Clark 10 July 2012, 5:02PM Latest jobs Senior Online Marketing Executive (Adventure Travel) Recruiter Flight Centre Group Limited Salary £28,000 - £30,000 plus Award-Winning Benefits Location New Malden, Surrey (20 minutes from London Waterloo) Direct Marketing Executive Recruiter Future Publishing Salary £competitive with excellent benefits Location Bath Email Marketing Executive Recruiter Espresso Education Limited Salary £20,000 - £25,000 Location Hammersmith, London Senior Account Manager- Top Advertising Agency - North London- £35-38k Recruiter Reuben Sinclair Salary £35-38k Location North London Campaign Desk Manager x 2 Recruiter Micro UK Global Salary up to £38k basic plus benefits and bonus Location London Middleweight Designer Recruiter Blue Skies Marketing Recruitment Salary £25000 to £32000 per annum Location Leicestershire BR Insight 5 Steps To Power Personal, Lucrative Customer Connections (Webcast) From social media to online ads, it’s a big media landscape out th... Your Bespoke Report on Facebook: Do People â€ËœLikeâ€â„¢ Your Competitors More Than You? (Expert Reports) Facebook pages offer a wealth of opportunities for marketers to build en... Facebook's 4 Simple Steps To Unlock Your Full Business Value (Webcast) - Fully leverage your Facebook business page and ad products to connect ... Getting Personal: 5 Steps To Create Lasting, Lucrative Customer Connections (Expert Reports) We are dealing with a growing media landscape that’s becoming nois... What Could Affiliates Do For You? Top Tips To Up Your Traffic And Sales (Expert Reports) So, affiliate marketing, it's been around for a while and has driven gre... Social Media Mastery: Making Technology Work for You (Webcast) Sometimes you may feel bombarded by all the demands that email, social n... Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders