Wednesday 11 July 2012

Campaign Daily Fix - ASA, Harvey Nichols, Privilege, Coca-Cola, Nike, Argos

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Latest News
ASA hands out second ban for promotional tweets
by Daniel Farey-Jones,
11 July 2012, 12:01AM
ASA hands out second ban for promotional tweets
Hairdresser Toni & Guy has become the second brand after Nike to be told by the advertising watchdog to remove celebrity tweets judged to be an unidentified marketing communication.
Ad watchdog to investigate Harvey Nichols' incontinent models ads
by Daniel Farey-Jones,
10 July 2012, 03:08PM
Ad watchdog to investigate Harvey Nichols' incontinent models ads
Harvey Nichols' recent press campaign featuring models who appear to have wet themselves in excitement about the store's seasonal sale, is to be investigated by the Advertising Standards Authority (ASA).
Privilege promises 'no celebrities' in first campaign for five years
by Alex Brownsell,
11 July 2012, 11:51AM
Privilege promises 'no celebrities' in first campaign for five years
Insurance brand Privilege.com, famous for its ads starring Joanna Lumley and Nigel Havers, has launched its first above-the-line campaign in five years, vowing not to spend money on TV advertising or brand ambassadors.
Mother creates Coca-Cola torch relay ad in run-up to Games
by Loulla-Mae Eleftheriou-Smith,
11 July 2012, 11:44AM
Mother creates Coca-Cola torch relay ad in run-up to Games
Coke is to air the next phase of its Olympic 'Move To The Beat' campaign, which will feature footage from the UK-wide torch relay.
Nike attempts to overturn Rooney tweet ban
by Daniel Farey-Jones,
10 July 2012, 06:00PM
Nike attempts to overturn Rooney tweet ban
Nike is seeking an independent review of the Advertising Standards Authority's historic decision to ban tweets by its brand ambassadors Wayne Rooney and Jack Wilshere for breaching advertising rules.
Argos aliens return to pick up in store
by Ed Owen,
11 July 2012, 12:36PM
Argos aliens return to pick up in store
Argos is to make use of its alien characters in new advertising that will showcase its 'check and reserve' service.
Promotion: Campaign Media Awards

In recognition of the growing diversity of media thinking, the Campaign Media Awards reward campaigns where media made a real difference.
Entry deadline: Thursday 9th August
www.campaignmediaawards.com


Latest Work
Credit Suisse 'metamorphosis' by Euro RSCG London
09 July 2012, 03:02PM
Credit Suisse 'metamorphosis' by Euro RSCG London
Euro RSCG London has created a short film starring Anna Friel and inspired by Titian's famous painting Diana and Actaeon to mark Credit Suisse's sponsorship of a new exhibition at the National Gallery.
Rice Krispies 'lovely rain' by Leo Burnett
09 July 2012, 01:28PM
Rice Krispies 'lovely rain' by Leo Burnett
Rice Krispies has released a spot by Leo Burnett.
Mini 'Mini orchestra' by WCRS
09 July 2012, 01:11PM
Mini 'Mini orchestra' by WCRS
To tie in with the Olympic Games, WCRS has assembled the Mini orchestra to perform a version of God Save The Queen using just car horns.
Gatorade 'I will not stop' by TBWA\Chiat\Day
09 July 2012, 12:30PM
Gatorade 'I will not stop' by TBWA\Chiat\Day
Gatorade has released a spot by TBWA\Chiat\Day starring Usain Bolt.
Also in the News
Starcom MediaVest appoints Newton as head of strategic partnerships
by Mark Banham, 11 July 2012, 12:01PM
Google prepares to settle over Safari privacy breach
by Ed Owen, 11 July 2012, 11:24AM
Tena Protective Underwear signs daytime sponsorship deal
by Maisie McCabe, 11 July 2012, 11:15AM
BT hits out at Competition Commission ruling on pay-TV movies
by Maisie McCabe, 11 July 2012, 10:47AM
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