Monday, 2 July 2012

Marketing Daily - Direct Line Group marketing chief Vlemmiks leaves after five months in job; plus Adidas, Ella's Kitchen, Heineken, and GoCompare

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Breaking news from Marketing
 
Breaking news from Marketing July 2012
 
Latest News
 
Direct Line CMO Vlemmiks leaves after five months in job
Matthew Chapman,
02 July 2012
 

Direct Line Group chief marketing officer Rick Vlemmiks is to leave the...

Rick Vlemmiks: chief marketing officer to leave Direct Line after five months
 
 
Telemarketers accused of flouting cold-call regulations
Matthew Chapman,
02 July 2012
 

The government-regulated service intended to allow people to block cold callers is...

Cold calls: telemarketing firms accused of flouting regulations
 
 
DoH backs alcohol brands in plain packaging proposal
Loulla-Mae Eleftheriou-Smith,
02 July 2012
 

Alcohol brands could be rescued from the possibility of a plain packaging...

Alcohol packaging: plain labelling has been rejected
 
 
Adidas gives Andy Murray new shorts after balls pop out
Matthew Chapman,
02 July 2012
 

Adidas has provided Andy Murray with a new pair of shorts after...

Andy Murray: adidas to supply player with new shorts
 
 
Ella's Kitchen launches Facebook app for finger-food discounts
Sarah Shearman,
02 July 2012
 

Ella's Kitchen, the organic baby and toddler food brand, is launching a...

Ella's Kitchen: Nibbly Fingers range
 
 
Heineken paints pubs green for London 2012
John Reynolds,
02 July 2012
 

Heineken is painting 150 London pubs green this week as part of...

Heineken: rolls out Olympic activity
 
 
Adidas athletes #takethestage in its biggest-ever marketing push
Loulla-Mae Eleftheriou-Smith,
02 July 2012
 

Adidas has unveiled the next phase of its Olympic 'Take the stage'...

Adidas: Jessica Ennis takes the stage
 
 
 
Also in the News
 
Are the Olympics getting a head start with UK consumers?
Will Youngman,
02 July 2012
 
GoCompare attempts to kill off brand character in latest TV ad
Sarah Shearman,
02 July 2012
 
Expedia launches summer campaign
Staff,
02 July 2012
 
 
 
More From Marketing
 
Champions of Design: Roberts Revival Radio
19 June 2012
 
 
Blogs
 
 
Sssshhhhhh!!! It’s the Secret Service!
Joe Marshall
 

Offer consumers something unknown and tap into a new market writes Joe Marshall, Senior...

 
 
Nailing colours to the mast
Jonathan Weeks
 

Beauty categories typically make the most of recessions as women turn to smaller pampering treats....

 
 
Festival 2012 Is Brilliant. So Why Are The Arts Still Sold Like Broccoli?
Unofficial Partner
 

Festival 2012 is the greatest comeback in Olympic history. The almost universal praise is deafening...

 
 
Going Social At Work â€" How well are companies doing?
Brand Learning
 

This post is provided by Bruce Levi, Innovation Director at Brand Learning , global experts...

 
 
Helen Edwards: Good ideas don’t ‘come from anywhere’
Helen Edwards
 

Since ideas are the currency of our industry, there is great interest in how we can encourage their generation, especially...

 
 
 
 
 
 
Whitepapers
 
 
Facebook's 4 Simple Steps To Unlock Your Full Business Value (Webcast)
 
- Fully leverage your Facebook business page and ad products to connect ...
 
 
Getting Personal: 5 Steps To Create Lasting, Lucrative Customer Connections (Expert Reports)
 
We are dealing with a growing media landscape that’s becoming nois...
 
 
What Could Affiliates Do For You? Top Tips To Up Your Traffic And Sales (Expert Reports)
 
So, affiliate marketing, it's been around for a while and has driven gre...
 
 
Social Media: The Marketers Checklist To Drive Online Sales (Expert Reports)
 
Social media has changed the world as we know it by connecting people, i...
 
 
Social Media Mastery: Making Technology Work for You (Webcast)
 
Sometimes you may feel bombarded by all the demands that email, social n...
 
 
 
 
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