Marketing Daily - Asda rebrands financial services arm as Asda Money; plus Carlsberg, MasterCard, Royal Mail, and Kellogg's

Having trouble viewing this? View in web browser View text-only version   Breaking news from Marketing July 2012   Latest News   Asda rebrands financial services arm as Asda Money Daniel Farey-Jones, 09 July 2012   Asda is renaming its Asda Financial Services brand as Asda Money and...     Carlsberg enters UK cider market with launch of Somersby Loulla-Mae Eleftheriou-Smith, 09 July 2012   Carlsberg is making its first foray into the UK cider market with...     MasterCard aims to defy Olympic clutter with campaign Alex Brownsell, 09 July 2012   MasterCard is looking to maintain the momentum of its Priceless London campaign...     Why brands should pay it forward Nicola Clark, 09 July 2012   The outpouring of public sympathy, and hard cash, for a bullied woman...     Serena Williams ticked off for sponsorship breach while Branson cries for Murray John Reynolds, 09 July 2012   Wimbledon champion Serena Williams was ticked off for breaching sponsorship rules at...     Royal Mail unveils direct marketing facility MarketReach Alex Brownsell, 09 July 2012   The Royal Mail is expanding its business with the launch of its...     Kellogg's brings back 'The trouble is they taste too good' strapline John Reynolds, 09 July 2012   Kellogg's is reviving Crunchy Nut's "The trouble is they taste too good"...       Also in the News   SodaStream kicks off summer sampling activity after Coke dispute Loulla-Mae Eleftheriou-Smith, 09 July 2012   Yahoo 'friends' Facebook once again as patent dispute is settled Sarah Shearman, 09 July 2012   Lurpak to align itself with summer foods for latest Facebook campaign Sarah Shearman, 09 July 2012       Blogs     Does anybody care anymore? Paul Frampton   How much do you really care about brands? Are there brands in your life that...     Can you stop once you pop? Jonathan Weeks   How much should brands help consumers to manage their diets and calorie intake through their...     Future Proofing Marketers Brand Learning   This post is provided by Jill Hughes, Partner & Managing Director (EMEA, Asia Pacific) at...     How will the Boris and Barclays’ Bikes story evolve? Unofficial Partner   How will the Barclays Bikes story evolve? First, its worth noting how the BBC...     Helen Edwards: When bad press comes good Helen Edwards   On 13 January this year, Captain Francesco Schettino steered his 114,500-tonne cruise liner, the Costa Concordia , into a rock...             Whitepapers     5 Steps To Power Personal, Lucrative Customer Connections (Webcast)   From social media to online ads, it’s a big media landscape out th...     Your Bespoke Report on Facebook: Do People ‘Like’ Your Competitors More Than You? (Expert Reports)   Facebook pages offer a wealth of opportunities for marketers to build en...     Facebook's 4 Simple Steps To Unlock Your Full Business Value (Webcast)   - Fully leverage your Facebook business page and ad products to connect ...     Getting Personal: 5 Steps To Create Lasting, Lucrative Customer Connections (Expert Reports)   We are dealing with a growing media landscape that’s becoming nois...     What Could Affiliates Do For You? Top Tips To Up Your Traffic And Sales (Expert Reports)   So, affiliate marketing, it's been around for a while and has driven gre...         Search & Analytics Manager - £35k - Amazing retail brand!, Salt £33000 - £36000 per annum + bonus + benefits, London Marketing Services Manager, Badenoch & Clark £150 - £200 per day, Redhill Brand Manager - Health & Beauty, Jarlett de Grouchy £35000 - £38000 per annum + Benefits, City of London Strategic Project Manager - eCommerce, GoodEgg Digital £50-60k + excellent benefits and bonus, Peterborough, Cambridgeshire Digital Account Manager - Manchester, Adam Recruitment £25000 - £30000 per annum, Manchester Retail Marketing Manager (Heading up the Retail Marketing division), Iceland Senior Management salary plus BMW 3 series company car, Deeside, near Chester, North West Account Director or Junior Account Director, £40k - £45k, MODA consult £40k - £45k + excellent benefits, Central London 3D Games Designer / 3D Designer - (Mobile Games Studio) - South West, Guru Careers £25K - £35K (DOE) +, Swindon or Bristol Area, South West Web Analytics Analyst, Michael Page Digital £30000 to £35000 per annum, West End Editor, Stopgap £40000 - £50000 per annum, South East London     Manage my bulletins   Send to a friend   Unsubscribe from this bulletin  Home   News   About Us   Contact Us   Advertising   Site Map   RSS Feeds   Log in     Advertising   Marketing   Media   Sales Promotion   Market Research   Digital   Public Relations   Design   Events   Direct Marketing  © Haymarket 1957 - 2012 All rights reserved Subscribe to: Post Comments (Atom) Followers Blog Archive ►  2024 (1) ►  April (1) ►  2023 (20) ►  August (1) ►  April (19) ►  2022 (1) ►  January (1) ►  2021 (3) ►  December (1) ►  October (1) ►  May (1) ►  2020 (2) ►  December (1) ►  February (1) ►  2019 (1) ►  September (1) ►  2018 (4) ►  December (1) ►  June (2) ►  May (1) ►  2017 (1209) ►  October (76) ►  September (127) ►  August (124) ►  July (126) ►  June (131) ►  May (123) ►  April (113) ►  March (137) ►  February (122) ►  January (130) ►  2016 (1573) ►  December (97) ►  November (128) ►  October (124) ►  September (127) ►  August (128) ►  July (126) ►  June (132) ►  May (127) ►  April (150) ►  March (148) ►  February (146) ►  January (140) ►  2015 (1791) ►  December (128) ►  November (157) ►  October (161) ►  September (162) ►  August (141) ►  July (162) ►  June (152) ►  May (144) ►  April (137) ►  March (156) ►  February (145) ►  January (146) ►  2014 (1788) ►  December (109) ►  November (151) ►  October (167) ►  September (161) ►  August (154) ►  July (164) ►  June (154) ►  May (149) ►  April (139) ►  March (151) ►  February (141) ►  January (148) ►  2013 (1666) ►  December (99) ►  November (146) ►  October (158) ►  September (143) ►  August (139) ►  July (156) ►  June (134) ►  May (145) ►  April (141) ►  March (132) ►  February (133) ►  January (140) ▼  2012 (1605) ►  December (89) ►  November (144) ►  October (147) ►  September (131) ►  August (143) ▼  July (132) The Wall > Time to lighten up? Is familiarity the ... Campaign Daily Fix - The Turkish Culture and Touri... Media AM - Times enjoys Saturday 100,000 boost, Ya... Digital AM - Yell, TV switch, Yahoo, Magners, Future Marketing Daily - Non-sponsor brands reduce adspen... Breaking news from Brand Republic - London 2012 ad... Jobs with Comic Relief, Sony, TFL and the BHF The Wall > Twitter Olympics: Team USA takes Gold, ... Marketing Daily - Olympic sponsors deny responsibi... Campaign Daily Fix - BP, Vitaminwater, London 2012... Digital AM - Olympics, AIS, BP, IAB Engage Media AM - London 2012 Opening Ceremony peaks at 2... Breaking news from Brand Republic - Olympic, Londo... Brand Republic - London 2012 Olympics Special The Wall > Twitter TV - coming to a screen near yo... Marketing Daily - McDonald's to bring Ronald back ... Global Bulletin from Brand Republic - Brazil, J&J,... Campaign Daily Fix - Interpublic, Adidas, Specsave... Digital AM - FT, Facebook, Campaign Viral Chart, Y... Media AM - FT digital subs trump print, Metro rest... Breaking news from Brand Republic - Ronald McDonal... Marketing Daily - Paddy Power seeks court order ov... Campaign Daily Fix - J&J, Yahoo, Old Spice, KGB De... Media AM - DMGT confirms online is profitable as g... Digital AM - DMGT, Skype, Yahoo, Google, Domino's Breaking news from Brand Republic - Paddy Power, J... The Wall > Twitter is both a media company and a t... Campaign Daily Fix - Olympic ads, Rightmove, Lego,... Digital AM - O2, Ofcom, Virgin Media, Vodafone, IFABC Media AM - Brooks and Coulson charged, Virgin Medi... Marketing Daily - Everything Everywhere readies co... Breaking news from Brand Republic - Olympic torch ... The Wall > Has the web reduced the accuracy of our... Campaign Daily Fix - Samsung, Marketing Agencies A... Marketing Daily - Sky and Jaguar laud Bradley Wigg... Digital AM - Mail Online, Amazon, Nokia, Ikea, Imm... Media AM - Mail Online makes first profit, Rupert ... Breaking news from Brand Republic - Bradley Wiggin... The Wall > Why the Guardian will eventually have t... Marketing Daily - Bradley Wiggins set for £5m wind... Global Bulletin from Brand Republic - GroupM, Publ... Media AM - Microsoft advertising division makes £5... Digital AM - Nissan, FourFourTwo, Tesco, O2, Google Campaign Daily Fix - Tesco, Bacardi, Volkswagen, C... Breaking news from Brand Republic - GroupM, Google... Breaking news from Brand Republic - GroupM, Google... The Wall > Twitter beats YouTube and Facebook as t... Data & Direct Bulletin from Brand Republic - Publi... Marketing Daily - Mars CMO Bruce McColl: 'Hiring t... Digital AM - Vodafone, Reckitt Benckiser, Warner B... Campaign Daily Fix - Pfizer, Alcohol advertising, ... Media AM - Starcom appoints Huber as marketing dir... Breaking news from Brand Republic - alcohol ads, L... The Wall > Difficult days for Facebook as share pr... Marketing Daily - London 2012 ad blackout; plus M&... Campaign Daily Fix - Channel 4, Omnicom, Greenpeac... Digital AM - Yahoo, Sainsbury's, Facebook, Mindsha... Media AM - Yahoo UK restructure, Mindshare appoint... Breaking news from Brand Republic - London 2012, M... Digital PM - Is social media destroying good journ... Campaign Daily Fix - IPA Creative Pioneers, Guerri... Media AM - Yahoo appoints Mayer as chief executive... Digital Bulletin from Brand Republic - Budweiser, ... Marketing Daily - RBS poised to extend 6 Nations r... Jobs with Nike, Penguin, Audi, and Visa Breaking news from Brand Republic - Tesco, Budweis... The Wall > Eyeballs, not devices - agencies need t... Marketing Daily - Olympic 'brand police' set to hi... Campaign Daily Fix - WPP, Diet Coke, Daily Diary, ... Digital AM - BSkyB, tablets, Vevo, Archant, Aegis Media AM - Guardian braces for job cuts as losses ... Breaking news from Brand Republic - GSK, Olympics,... The Wall > Retailers need to plug video gap - Soci... Marketing Daily - Barclays reveals bumper £120m Pr... Global Bulletin from Brand Republic - SABMiller, D... Digital AM - Amazon, Campaign viral chart, Dentsu,... Campaign Daily Fix - SABMiller, Campaign Viral Cha... Media AM - SAB Miller appoints MEC to £80m Europea... Breaking news from Brand Republic - Barclays, Dent... The Wall > The New York Times: Five guiding princi... Data & Direct Bulletin from Brand Republic - Perno... Marketing Daily - Revolution 'special' featuring S... Media AM - Aegis to sell to Dentsu for £3.16bn, Co... Campaign Daily Fix - Aegis, Vitaminwater, NSPCC, C... Digital AM - Amazon, Aegis, Pernod Ricard, Sapient... Breaking news from Brand Republic - Aegis, adspend... The Wall > Lifting the lid on the social brands: h... Marketing Daily - Adidas' Nick Craggs on London 20... Campaign Daily Fix - ASA, Harvey Nichols, Privileg... Media AM - Starcom MediaVest appoints new head of ... Breaking news from Brand Republic - BMW, Nike, You... Digital AM - Wispa social media initiative, ASA's ... The Wall > Twitter users are the most mobile of al... Campaign Daily Fix - Warburtons, Sir Martin Sorrel... Digital AM - Win a Rolling Stones book, Tweet-a-me... Media AM - Ofcom to probe Big Brother, Outdoor ind... Marketing Daily - LOCOG-Twitter social 'ambush' ta... Breaking news from Brand Republic - LOCOG ad black... The Wall > Five of the best online ads of June Marketing Daily - Asda rebrands financial services... ►  June (128) ►  May (143) ►  April (122) ►  March (142) ►  February (143) ►  January (141) ►  2011 (1811) ►  December (101) ►  November (169) ►  October (160) ►  September (158) ►  August (154) ►  July (159) ►  June (166) ►  May (147) ►  April (132) ►  March (174) ►  February (150) ►  January (141) ►  2010 (1415) ►  December (107) ►  November (166) ►  October (161) ►  September (163) ►  August (156) ►  July (162) ►  June (148) ►  May (136) ►  April (140) ►  March (76) About Me marketing your business online View my complete profile