DLKW Lowe picks up Samaritans brief, BBH New York hijacks Protein World ad, BBC Trust accepts cost for over-75s TV licences

View in web browser   |   Add to safe senders Daily News 7th July

DLKW Lowe picks up Samaritans brief 06 July 15, Gurjit Degun Samaritans has appointed DLKW Lowe to create a campaign to prevent railway suicides following a three-way pitch.   Protein World's ads hijacked in US to spread female empowerment message 07 July 15, Sarah Shearman Women have better things to do than be beach body ready - like win the World Cup - a team of creatives from BBH New York point out.   BBC Trust accepts cost for over-75s TV licences but 'cannot endorse the process' 06 July 15, Arif Durrani BBC Trust chairman, Rona Fairhead, has said she "accepts" the surprise announcement by culture secretary, John Whittingdale, today that the government will stop subsidising the over-75s TV licence fee,... read more   Paddy Power facing investigation over 'immigrant lorry' campaign 06 July 15, Shona Ghosh Paddy Power will be asked to respond to complaints about its latest risque campaign, which involved sending a truck to Calais with the slogan: 'Immigrants, jump in the back! (But only if you're good at... read more   What a decade of ads say about a woman's place 06 July 15, Marian Salzman In his latest show, photographer Hank Willis Thomas stripped the copy from various ads to explore what they say about femininity. Havas' Marian Salzman reviews the result.   Brands must get to grips with online shopping as a 'matter of urgency' 07 July 15, Shona Ghosh Online grocery shopping is booming, up by 20% in the UK during 2014, and representing a huge growth opportunity for brands.   Breakfast Briefing: FA deletes 'sexist' tweet, M&S clothing sales fall, HSBC staff fired 07 July 15, Shona Ghosh Introducing Marketing's morning briefing, a daily shot of news and a recap of the best longer reads and videos. Today we look at the news about the FA's patronising Lionesses tweet, M&S' latest results... read more   'Start-ups are inventing the future in adland' says Unilever marketing chief 06 July 15, Gurjit Degun Agencies need to engage with start-ups because they are "inventing the future" of the industry, according to Jeremy Basset, the global marketing strategy director at Unilever.   Smart ad shows rude kids saying 'f**k' as warning to parents with other cars (NSFW) 06 July 15, Ben Bold If you like to see American preschool kids uttering phrases such as "What the fuck" and "For fuck's sake", then you're going to love this latest ad for car brand Smart, in which little ones utter sexual... read more   Crispin Porter & Bogusky appoints first North American chief strategy officer 07 July 15, Matthew Rothenberg Eric Zuncic comes from Mekanism and reports to the global chief executive, Lori Senecal.   What the Google Panda update means for content marketers 06 July 15, Laura Hampton, Impression Google is encouraging marketers to create high quality content in the latest update to the Panda algorithm says Laura Hampton, digital marketing manager at digital agency Impression.   The Alzheimer's Society launches Walk for World Without Dementia campaign 06 July 15, Omar Oakes The Alzheimer's Society has a launched a campaign written by the granddaughter of a couple living with dementia, which aims to inspire people to take part in the charity's Memory Walk.   Hakuhodo acquires Sid Lee 07 July 15, Douglas Quenqua Hakuhodo DY Holdings, the world's number seven holding company, adds Sid Lee, the Canadian digital shop, to its string of North American buys.   Why marketers should care about creative awards 07 July 15, Nick Stringer As a peer-led affirmation of what 'good' looks like, awards can attract the top talent to the winning agencies and, in turn, benefit the brands with which those agencies work, writes Nick Stringer, chief... read more                 Sales Account Director - Mobile Ad Tech platform   up to £60,000 + bonus Silverdrum, London (Central), London (Greater)   Insight and Supporter Data Director   £80,000 - £85,000 per annum (more may be available for an exceptional candidate) National Trust, Swindon, Wiltshire   CRM - Campaign Manager   £32,000 - £38,000 PLUS bonus & company benefits Comparethemarket.com, Peterborough, Cambridgeshire   Partnerships Manager   £30,000 - £55,000 PLUS bonus & company benefits Comparethemarket.com, Peterborough, Cambridgeshire   Marketing Manager - Planning   £26,000 - £36,000 Comparethemarket.com, Peterborough, Cambridgeshire               See all jobs

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