Monday 12 September 2016

Brexit will further dampen UK adspend growth, Virgin Media launches new TV campaign

Campaign: Media

Campaign: Media
September 12, 2016
Media news and analysis, powered by Media Week

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Brexit will further dampen UK adspend growth, predicts Zenith
Brexit will further dampen UK adspend growth, predicts Zenith

Gurjit Degun

Zenith has downgraded its forecast for UK adspend by 0.2 percentage points to 5.4%.

Virgin Media brings all-powerful children to the screen in new campaign for TV
Virgin Media brings all-powerful children to the screen in new campaign for TV

Simon Gwynn

Virgin Media is shifting its focus to TV in a new campaign launching tomorrow.

Channel 4 relocation more likely after change of government, sources say
Channel 4 relocation more likely after change of government, sources say

Simon Gwynn

The pressure on Channel 4 to relocate from London has increased since the change of government, with new culture, media and sport secretary Karen Bradley this week expect to tell chief executive David Abraham that the government plans to move its headquarters to either Birmingham or Manchester.

Should other brands follow McDonald's 'zero margin' deal?
Should other brands follow McDonald's 'zero margin' deal?

Gurjit Degun

Agency pay is often tied to performance but McDonald's has gone for a radical option.

Welcome to the most lucrative Premier League season ever
Welcome to the most lucrative Premier League season ever

Neil Hopkins, M&C Saatchi

What impact is an astronomic increase in TV rights revenue having on sponsorship?

Why Apple's pitch for its wireless headphones and smartwatch was spot on
Why Apple's pitch for its wireless headphones and smartwatch was spot on

Ian Lockett

Apple's iPhone 7 event came and went with very few unexpected announcements.

Why location is as important as the message in mobile marketing
Promoted
Why location is as important as the message in mobile marketing

Stephen Graves

Mobile marketing is changing the way that brands interact with customers - with location adding a new layer of context and insight to brand messages

Native going native: A brief to fit 1000 countries
Promoted
Native going native: A brief to fit 1000 countries

Jana Kusick, plista

More industry consolidation will lead to native advertising success

Campaign Jobs
Business Development Manager £35k Dot-Gap, London (Central)
Business Development Manager - Branded Content/Influencers £35000 - £45000 per annum + unbeatable commission Ultimate Asset, London
International Account Director - FourFourTwo Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Junior Picture Editor - FourFourTwo Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Business Development Manager - Creative Solutions Motoring Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Global Client Account Director Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Intern - Strategy and Planning - Haymarket Media Group £9.40p/h Haymarket Media Group, Twickenham, London (Greater)
Data Partnerships Manager competitive Sky, Middlesex, Brentford
Sponsorship Sales Executive Depending on experience, plus commission Haymarket Media Group, Twickenham, London (Greater)
Sponsorship Executive Competitive O2, London (Central), London (Greater)
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