Friday, 16 September 2016

Cosmopolitan partners Seat to launch car for women; Are millennials special? What the data tells us

Campaign 18:05
September 16, 2016
The five things you need to know today

 
Most read
Cosmopolitan partners Seat to launch car for women
Cosmopolitan partners Seat to launch car for women

Gurjit Degun

Cosmopolitan, the Hearst Magazines title, is launching a car co-created with Seat aimed at women.

 
 
Tech
Is Burberry's first Facebook Live catwalk show just 'fashion spam'?
Is Burberry's first Facebook Live catwalk show just 'fashion spam'?

Shona Ghosh

Burberry will embrace real-time fashion during London Fashion Week for the first time, selling its wares straight off the runway and streaming its show on 19 September live on Facebook.

 
 
Advertising
Why creatives are turning to personal projects to fulfil their artistic cravings
Why creatives are turning to personal projects to fulfil their artistic cravings

Andrew Edelston

From reverse taxidermy to harp playing, creatives are picking up new tools out of work to express their individuality. By former Dare creative Andrew Edelston.

 
 
Marketing
Are millennials special? What the data tells us
Are millennials special? What the data tells us

Stephen Harmston

Views about millennials are contrary but new data confirms several theories, says Stephen Harmston, the head of YouGov Reports.

 
 
Media
ITV renews Britain's Got Talent and The X Factor deal
ITV renews Britain's Got Talent and The X Factor deal

Gurjit Degun

Britain's Got Talent and The X Factor are set to spend the next three years on ITV.

 

 
Also in the news
 
"Don Draper's not taken a back seat - but he has equals" Sir Martin Sorrell

Disruptive technologies are changing the industry, a theme which stood out this year at the largest Dmexco conference yet...

 
 
Audi "Tyrannosaurus Rex" by Razorfish

A depressed T-Rex stumbles upon a way to get his mojo back in the latest spot for Audi.

 
 
Brand Republic's content has been integrated into the new Campaign

Brand Republic has passed the baton to sister title Campaign and closes on 22 September.

 
 
Viewable? Yes. Engaging? No. Why we must change our metrics
Promoted
Viewable? Yes. Engaging? No. Why we must change our metrics

Steve Doyle, InSkin Media

We need to stop relying on flawed metrics and build knowledge bridges to understand advertising effectiveness. Steve Doyle, CCO of InSkin Media tells why...

 
The Thinkboxes: July/August 2016 shortlist
Promoted
The Thinkboxes: July/August 2016 shortlist

Thinkbox

Which TV adverts made the shortlist this month?

 
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Account Director - Global Design & Innovation Consultancy £48,000-£55,000 + benefits Ann Sharman Recruitment, Account Director - Global Brand and Innovation Consultancy
Creative Artworker up to £28,000 per annum + 27 days holiday + benefits + free parking Unum, Dorking, Surrey
Advertising Director - Haymarket Medical Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)
Senior Brand Strategy Manager c. £60,000 to £65,000 per annum + £6k car allowance + 27 days holiday + benefits Unum, Dorking
Digital Content & Engagement Manager - L'Oreal Professional Products Division Competitive L'Oreal UK, London - Hammersmith
Account/Talent Manager £24/28,000 pa dependent on experience Kruger Cowne, London (Central), London (Greater)
 
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