Wednesday 21 September 2016

Centaur Media buys Oystercatchers; Marketing lessons from a Coca-Cola veteran

Campaign 18:05
September 21, 2016
The five things you need to know today

 
Most read
Centaur Media buys Oystercatchers
Centaur Media buys Oystercatchers

Gurjit Degun

Centaur Media, which owns titles including Creative Review and Marketing Week, has acquired Oystercatchers for £3.35m.

 
 
Tech
Google launches messaging app with chatbot
Google launches messaging app with chatbot

Gurjit Degun

Google has launched a messaging app called Allo, which includes a chatbot called Google Assistant.

 
 
Advertising
Dave Henderson leaves MullenLowe London
Dave Henderson leaves MullenLowe London

Omar Oakes

Dave Henderson, the chief creative officer at MullenLowe London, has left the agency.

 
 
Marketing
Coke uncovered: 12 marketing lessons from 20-year Coca-Cola veteran
Coke uncovered: 12 marketing lessons from 20-year Coca-Cola veteran

Daniel Farey-Jones

Digging through a new book by former Coca-Cola Company European marketing chief Javier Sanchez Lamelas turns up plenty of insights for aspiring brand leaders.

 
 
Media
Coty picks Publicis Media to take on beauty brands bought from P&G
Coty picks Publicis Media to take on beauty brands bought from P&G

Omar Oakes

Coty has awarded its expanded global media business to incumbent Publicis Media, which will now have responsibility for specialist beauty brands bought from P&G.

 

 
Also in the news
 
Movers and shakers: P&G, Spotify, Publicis, IBM, BBC, MDC, McCann, Hearst and more

Welcome to Campaign's weekly round-up of hires, departures and promotions across the industry.

 
 
Sunday Sport cannot run explicit sex chat line ads on back page, ASA rules

The Sunday Sport has been censured by the ad watchdog after it published an explicit ad for sex service Luv2Chat on the back page of an issue.

 
 
My Media Week: Jez Nelson, Somethin' Else

Look away now, Liam Fox. Jez Nelson, the chief executive and chief creative officer at Somethin' Else, breakfasts with Gilles Peterson, bags an award for work with Game of Thrones' Grey Worm for Topman, and plays golf with AC/DC's Brian Johnson... on a Friday afternoon.

 
 
The Thinkboxes: July/August 2016 shortlist
Promoted
The Thinkboxes: July/August 2016 shortlist

Thinkbox

Which TV adverts made the shortlist this month?

 
"Don Draper's not taken a back seat - but he has equals" Sir Martin Sorrell
Promoted
"Don Draper's not taken a back seat - but he has equals" Sir Martin Sorrell

Staff

Disruptive technologies are changing the industry, a theme which stood out this year at the largest Dmexco conference yet...

 
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