Wednesday, 21 September 2016

Oystercatchers is being acquired, Google launches messaging app, New Publicis Groupe CEO coming soon

Campaign Breakfast Briefing

Campaign Breakfast Briefing
September 21, 2016

Latest

Centaur Media buys Oystercatchers
Centaur Media buys Oystercatchers

Gurjit Degun

Centaur Media, which owns titles including Creative Review and Marketing Week, has acquired Oystercatchers for £3.35m.

Google launches messaging app with chatbot
Google launches messaging app with chatbot

Gurjit Degun

Google has launched a messaging app called Allo, which includes a chatbot called Google Assistant.

Lévy: new Publicis Groupe CEO could be in place by November
Lévy: new Publicis Groupe CEO could be in place by November

Gurjit Degun

Publicis Groupe's new chief executive could be revealed as early as November, current boss Maurice Lévy has said.

Dorset shop rapped by ASA over 'racist' golliwog newspaper ad
Dorset shop rapped by ASA over 'racist' golliwog newspaper ad

Simon Gwynn

An Enid Blyton souvenir and memorabilia shop in Dorset's print ad featuring golliwog characters was accused of racism and has been banned by the Advertising Standards Authority.

Sunday Sport cannot run explicit sex chat line ads on back page, ASA rules
Sunday Sport cannot run explicit sex chat line ads on back page, ASA rules

Simon Gwynn

The Sunday Sport has been censured by the ad watchdog after it published an explicit ad for sex service Luv2Chat on the back page of an issue.

Neil Christie:
Promoted
Neil Christie: "I want some clients to be keen to work with us and some clients to be afraid to work with us."

In association with The Trade Desk, we invite the biggest industry names to interview their boundary pushing peers - and pass on the baton, in an interview relay.

Viewable? Yes. Engaging? No. Why we must change our metrics
Promoted
Viewable? Yes. Engaging? No. Why we must change our metrics

Steve Doyle, InSkin Media

We need to stop relying on flawed metrics and build knowledge bridges to understand advertising effectiveness. Steve Doyle, CCO of InSkin Media tells why...

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