Thursday 22 September 2016

Joss Whedon directs anti-Trump ad, How BETC is transforming Paris, Sony launches Bravia ad

Campaign: Agencies

Campaign: Agencies
September 22, 2016

Latest

Joss Whedon directs anti-Trump ad starring 'shit ton' of Hollywood stars
Joss Whedon directs anti-Trump ad starring 'shit ton' of Hollywood stars

Simon Gwynn

Director Joss Whedon has gathered together the stars of his Marvel superhero films, along with other well-known faces, to implore US voters to stop Donald Trump from becoming president.

Sony launches 4,000 colour-filled balloons in new Bravia campaign
Sony launches 4,000 colour-filled balloons in new Bravia campaign

Omar Oakes

Sony's new Bravia ad features an array of 4,000 white balloons bursting with multicoloured glitter to show off the television's prowess.

Bienvenue à Paris: How BETC is transforming a graffiti cathedral and its community
Bienvenue à Paris: How BETC is transforming a graffiti cathedral and its community

Maisie McCabe

BETC's new home was designed to transform a neighbourhood and support a wider rebirth of the city. Maisie McCabe pays a visit.

Calls to improve creative standards in ad-blocking war
Calls to improve creative standards in ad-blocking war

Simon Gwynn

Industry leaders have warned that the creative challenge around digital advertising is just as significant as the technical one, in response to the launch of a consortium fighting against ad-blocking.

Advertising Association hires Stephen Woodford as CEO
Advertising Association hires Stephen Woodford as CEO

Gurjit Degun

The Advertising Association has named Stephen Woodford, former chief executive of DDB London, as its new chief executive.

Ogilvy & Mather launches new model to speed up work to market
Ogilvy & Mather launches new model to speed up work to market

Kate Magee

Ogilvy & Mather has introduced a new approach to the creative process, which will see work being made earlier, in order to re-engineer the agency for the modern world.

M&C Saatchi UK revenue down after ad agency client losses
M&C Saatchi UK revenue down after ad agency client losses

Omar Oakes

Client losses at M&C Saatchi have led to a fall in UK revenue for the group, the company has said in its latest earnings report.

Grey recruits AMV BBDO's Gregory Roekens to lead tech
Grey recruits AMV BBDO's Gregory Roekens to lead tech

Kate Magee

Grey has poached Abbott Mead Vickers BBDO's Gregory Roekens to be its first future technology officer in EMEA.

A formula for better ads?
A formula for better ads?

Claire Beale

There's a new jury in town for your online ads, but it's worryingly distanced from any real creative sensibility.

A view from Dave Trott: The Comet's tale
A view from Dave Trott: The Comet's tale

Dave Trott

The UK had the world's first jet airliner.

Eurostar marketing director poached by Fred & Farid
Eurostar marketing director poached by Fred & Farid

Omar Oakes

Fred & Farid has appointed Lionel Benbassat, the marketing and product director at Eurostar, as its managing director in Paris.

An ad-funded model that's worth fighting for
An ad-funded model that's worth fighting for

Maisie McCabe

There was disappointment that Bake Off would be subject to ad breaks. We need to educate the public that this is no bad thing.

Ex-Isobar UK CEO Nick Bailey joins production company Dingo Bill
Ex-Isobar UK CEO Nick Bailey joins production company Dingo Bill

Omar Oakes

Nick Bailey, the former UK chief executive and EMEA chief creative officer of Isobar, has resurfaced at full service film production company Dingo Bill.

Fold7 picks up Money.co.uk brief to build challenger brand
Fold7 picks up Money.co.uk brief to build challenger brand

Gurjit Degun

Money.co.uk, a start-up price comparison site, has appointed Fold7 to work on its brand, creative and content strategy after a competitive pitch process.

The Thinkboxes: July/August 2016 shortlist
Promoted
The Thinkboxes: July/August 2016 shortlist

Thinkbox

Which TV adverts made the shortlist this month?

The Work

Pick of the week: Georg Jensen
Pick of the week: Georg Jensen "You can never be too much you" by Forsman & Bodenfors

Gurjit Degun

Gurjit Degun is pleased to witness a different approach to jewellery advertising.

Turkey of the week: Premier Inn
Turkey of the week: Premier Inn "Still got it" by Lucky Generals

Maisie McCabe

Maisie McCabe is disappointed by the new Premier Inn ad.

Childline
Childline "#ListenToYourSelfie" by Don't Panic London

Childline has created a film for teenagers who may be confused and unsure about their romantic relationships.

Specsavers
Specsavers "National eye health week" by Specsavers Creative

Specsavers has teamed up with the RNIB for National Eye Health Week.

Trending

James Corden fails to impress Apple in comic ad for music service
James Corden fails to impress Apple in comic ad for music service

Omar Oakes

James Corden stars in the latest Apple ad promoting the tech giant's new music service by dressing up as some of the world's biggest music icons.

Skittles issues withering response to 'racist' refugees meme from Donald Trump Jr
Skittles issues withering response to 'racist' refugees meme from Donald Trump Jr

Simon Gwynn

Skittles owner Wrigley has hit back at Donald Trump Jr after the son of the presidential candidate posted an image meme using a bowl of Skittles as an analogy for Syrian refugees.

The stress report: why employee well-being is the new bottom line
The stress report: why employee well-being is the new bottom line

Nicola Kemp

A new generation of talent who are unprepared to sacrifice their souls at the altar of work are forcing a fundamental reappraisal of the role of business in supporting the mental well-being of staff.

Viewable? Yes. Engaging? No. Why we must change our metrics
Promoted
Viewable? Yes. Engaging? No. Why we must change our metrics

Steve Doyle, InSkin Media

We need to stop relying on flawed metrics and build knowledge bridges to understand advertising effectiveness. Steve Doyle, CCO of InSkin Media tells why...

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Midweight Creative – Designer / Art Director £30-33k plus equity Stellar, London (Central), London (Greater)
3D Designer/Visualiser Competitive & based on experience inGenius Productions, Earlsfield, SW London
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