Nationwide launches new campaign, Just Eat relaunches brand

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Campaign: Agencies September 14, 2016

Latest Nationwide strips back ads to make 'authentic' connection Daniel Farey-Jones Nationwide has dispensed with the plinky-plonky music, cutesy children and heroic staff from its previous ad campaign, in favour of a new approach that seeks to connect with customers by featuring "ordinary" poets speak to camera. How Unilever and Lucky Generals made Pot Noodle the choice for go-getters In the run-up to the New Thinking Awards, in partnership with Sky Media, Campaign will be publishing case studies from a selection of the categories. First up is the Big Idea, over the coming weeks we will publish all the shortlisted entries in this category. Just Eat relaunches brand and encourages customers to try new cuisines Simon Gwynn Just Eat is overhauling its brand as it aims to expand its associations and encourage more consumers to think of food delivery as an everyday option. Telegraph Media Group in talks with agencies over digital media business Gurjit Degun Telegraph Media Group has contacted agencies about its digital media business. Honda Motor Europe names DigitasLBi content agency in Europe Gurjit Degun Honda Motor Europe has appointed DigitasLBi as its pan-European content agency of record for all its car models. Fidelity International awards £6.5m media business to MEC Gurjit Degun Fidelity International, the investment fund, has appointed MEC to handle its £6.5m media planning and buying business in the UK ahead of a growth push. Movers and shakers: Audi, Facebook, BBH, Mother, Marketing Society, M&S, Waitrose and more Staff Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry. Promoted The four most important meetings at Dmexco Martin Bromfield, comScore With so much on show at the conference in Germany, it can be easy to neglect the essential parts of the advertising value chain. Here are some introductions I'd suggest attendees might like to make. The Work Virgin Holidays "Seize the holidays" by AMV BBDO Sure, sitting on your backside in front of The X Factor with a takeaway pizza ain't bad, but wouldn't you rather be lounging on a beach in Barbados right now? Just Eat "Brand relaunch" by Venturethree Just Eat, the online food delivery service, has unveiled a major brand relaunch. Premier Inn "Still got it" by Lucky Generals High Rise director Ben Wheatley has shot the latest series of ads for Premier Inn. Three "Maisie Williams" by Gravity Road Game of Thrones' Maisie Williams stars in Three's social campaign that promotes the brand's new 4G Super-Voice technology. Trending Virgin Media brings all-powerful children to the screen in new campaign for TV Simon Gwynn Virgin Media is shifting its focus to TV in a new campaign launching tomorrow. Nando's calls creative pitch Maisie McCabe Nando's has kicked off a review of its creative roster, ahead of a switch in marketing strategy. Promoted July's Aerial Awards winner: Hive 'Superfast any time' Staff Campaign Jobs Account Handlers - All Levels!! Competitive Salary KHWS, London (Greater) Creative Services Manager £32000 - £37000 per annum + benefits The Great & The Good, London Creative Artworker up to £28,000 per annum + 27 days holiday + benefits + free parking Unum, Dorking, Surrey Designer / Art Director £30-33k plus equity Stellar, London (Central), London (Greater) 3D Designer/Visualiser Competitive & based on experience inGenius Productions, Earlsfield, SW London Creative Copywriter c£35k + Benefits Bray Leino, Filleigh, Nr Barnstaple, North Devon Digital Content Manager Competitive Three, Maidenhead, Berkshire Account Manager £27,000 RLA Group Ltd, Bournemouth, Dorset Digital Director Competitive depending on experience RLA Group Ltd, Bournemouth, Dorset Digital Production Manager Competitive rate + benefits (free lunch, phone, laptop, gym membership, no counting of paid leave) Potato London, Bristol (City Centre), City of Bristol

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