Beautiful weirdos wanted | Gunn Report results | Why brands are getting political

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Campaign Sunday Supplement February 05, 2017

In-depth reads from across Campaign, covering brands, agencies and media Latest Beautiful weirdos wanted: how diversity will solve your creativity problem Chris Bovill and John Allison Advertising is suffering from a creativity problem. And hiring people who don't look, sound or think like you is the cure, Chris Bovill and John Allison write. Gunn Report 2016: Adam & Eve/DDB wins big Donald Gunn Adam & Eve/DDB moved up one place last year to become the most-awarded agency in the world. What marketers can learn from participation brands Ben Essen A new study reveals how 'participation brands' are successfully designing content and experiences to suit modern consumers' lives. It's time to clean up our act Claire Beale Finally the biggest advertiser in the world has woken up to the mess. Why brands are getting political Nicola Kemp Lyft and Airbnb have experienced a brand boost from their strong stance on president Trump's immigration ban with significant implications for brands. Can press chiefs save joint ad sales plan? Gideon Spanier After the exit of DMGT, the remaining four players must now think hard about the next step in their joint ad sales house proposition. Bland British Airways could do with a lift Helen Edwards British Airways' catering move has reinforced its perception as fusty and straight. A view from Dave Trott: Programmatic myopia Dave Trott I recently saw a frightening TED talk by Eli Pariser. Promoted Thinkboxes winner November/December 2016: John Lewis Thinkbox Winner for November/December 2016 If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Media Marketing Executive Competitive Manchester United Limited, This role will be based at the Stadium Site, Chester Road Building Offline Media Account Director and Manager Competitive + Benefits McCann Central, Birmingham, West Midlands Head of Digital £40000 - £50000 per annum Adam Recruitment, Lancashire Account Director - retail and experiential to £50k David Thatcher Recruitment, Berkshire Account Director £40000 - £50000 per annum The Great & The Good, London Account Director - promotional marketing and branded merchandising agency £50-60k plus generous 3 tier bonus structure, pension plus other benefits The Jefferson Group, Luton, Bedfordshire area Marketing Assistant (Media) £27,972 per annum Smart Energy GB, London (Central), London (Greater) Data Analyst – Apps Competitive + Benefits Costa, Holborn and Covent Garden, London (Greater) User Experience Manager £Competitive + Benefits Costa, Holborn, London Product Manager – Apps £Competitive + Benefits Costa, Holborn, London

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