M&C Saatchi to launch anti-extremism campaign | Brands pull ads from Russian news channel | Coca-Cola's Super Bowl ads

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Campaign Breakfast Briefing February 06, 2017

Latest M&C Saatchi to launch anti-extremism campaign for Home Office Omar Oakes M&C Saatchi will launch a £60m campaign against far-right extremism by Theresa May's government. Brands pull ads from Russian news channel over propaganda fears Omar Oakes British brands have cancelled ads on the RT UK news channel over fears it is broadcasting propaganda on behalf of Vladimir Putin, the Russian president. Coca-Cola runs 3 previously aired spots during Super Bowl LI Kathryn Luttner Even with its hometown team in the game, Coke opts for the safety. Inside the strangely hypnotic Snickers 36-hour live stream Kathryn Luttner The Super Bowl advertiser maximizes its ad buy with Facebook Live, proving people will watch just about anything. Q&A: Twitter's head of brand strategy Alex Josephson on how to deflect Trump and tackle the Super Bowl Ilyse Liffreing The network talks going live and the platform's most controversial President. Nigel Vaz named global president of DigitasLBi as Luke Taylor exits Gideon Spanier Nigel Vaz has been named as the global president of DigitasLBi, replacing Luke Taylor, the chief executive, who has decided to leave. London Pride signs up Michael Fish for social campaign Simon Gwynn Fuller's ale London Pride is working with former TV weatherman Michael Fish for social media campaign #whenitrainsitpours Anna Jones and Debbie Wosskow launch style services app Gurjit Degun Anna Jones, the outgoing chief executive at Hearst Magazines UK, has launched a style services app called ShareStyle. Promoted The future of advertising is in your hands Getmemedia Discover how to tackle the industry's key challenges right now as well as future opportunities at ISBA's annual conference Promoted Thinkboxes winner November/December 2016: John Lewis Thinkbox Winner for November/December 2016 If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Media Marketing Executive Competitive Manchester United Limited, This role will be based at the Stadium Site, Chester Road Building Offline Media Account Director and Manager Competitive + Benefits McCann Central, Birmingham, West Midlands Head of Digital £40000 - £50000 per annum Adam Recruitment, Lancashire Account Director - retail and experiential to £50k David Thatcher Recruitment, Berkshire Account Director £40000 - £50000 per annum The Great & The Good, London Account Director - promotional marketing and branded merchandising agency £50-60k plus generous 3 tier bonus structure, pension plus other benefits The Jefferson Group, Luton, Bedfordshire area Marketing Assistant (Media) £27,972 per annum Smart Energy GB, London (Central), London (Greater) Data Analyst – Apps Competitive + Benefits Costa, Holborn and Covent Garden, London (Greater) User Experience Manager £Competitive + Benefits Costa, Holborn, London Product Manager – Apps £Competitive + Benefits Costa, Holborn, London

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