Wednesday 8 February 2017

YouTube launches mobile live streaming | AKQA expands to Australasia

Campaign Breakfast Briefing

Campaign Breakfast Briefing
February 08, 2017

Latest

YouTube launches mobile live streaming
YouTube launches mobile live streaming

Gurjit Degun

YouTube has introduced mobile live streaming for those on its platforms that have more than 10,000 subscribers.

AKQA expands to Australasia by bringing DT into its global network
AKQA expands to Australasia by bringing DT into its global network

Gideon Spanier

AKQA has launched in Australia, New Zealand and Singapore as fellow WPP agency, DT, has rebranded to become part of AKQA.

Service overtakes price among top concerns for food shoppers, survey shows
Service overtakes price among top concerns for food shoppers, survey shows

Simon Gwynn

UK shoppers are more likely to regard great service as "critically important" to their choice of grocery retailer than competitive price, new data reveals.

Maxus UK appoints head of data as first chief strategy officer
Maxus UK appoints head of data as first chief strategy officer

Emily Tan

WPP media agency Maxus UK has promoted Alex Steer to the newly created post of chief strategy officer.

MediaLink to open offices in London and Hong Kong within weeks after sale to Ascential
MediaLink to open offices in London and Hong Kong within weeks after sale to Ascential

Gideon Spanier

MediaLink plans to open offices in London and Hong Kong within weeks as part of a rapid global expansion, following its $207m sale to Ascential.

Kinetic launches OOH startup incubator
Kinetic launches OOH startup incubator

Emily Tan

Kinetic, a WPP out-of-home agency, has launched a startup incubator, KineticX, focused on location advertising technologies for out-of-home advertising.

The medium that hits the payback sweet spot
Promoted
The medium that hits the payback sweet spot

Aki Mandhar, OMD UK

We ask judges of the Campaign and Clear Channel Outdoor Media Awards what inspires them most about outdoor.

December's Aerial Awards winner: McDonald's 'Greg and Sean'
Promoted
December's Aerial Awards winner: McDonald's 'Greg and Sean'

Radiocentre

Why December's winner is a fresh take on familiar territory...

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