Pamela Anderson subverts Valentine's Day in Coco de Mer ad | Be Heard enters 'big data' space | Is adland overlooking flexible working?

 

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Campaign: Agencies February 07, 2017

LATEST Pamela Anderson subverts Valentine's Day in Coco de Mer ad Brittaney Kiefer Pamela Anderson is fronting a campaign from Coco de Mer encouraging women to take back control of Valentine's Day. Be Heard enters 'big data' space with Freemavens acquisition Omar Oakes Be Heard, the digital marketing group led by former Engine chief executive Peter Scott, has continued its agency acquisition spree into 2017 after taking a majority stake in Freemavens, a marketing analytics consultancy. Andy Nairn: The best marketers have big windows Andy Nairn Don't get preoccupied with what's happening inside the business and neglect to look out to the customer, says the founding partner of Lucky Generals. Squarespace, Budweiser and Audi top Campaign's global creative council picks for Super Bowl LI Eleftheria Parpis Our 12 international judges were torn between comedy and politics this year. See their favorite spots and read their reactions. Is adland overlooking perks of flexible working? John Tylee Part-time working still has serious image problems, writes John Tylee. FA to throw open doors to agencies in 'Big Block of Cheese Day' Simon Gwynn The Football Association is reaching out to research agencies it does not currently work with by hosting open days inspired by a running plot point from US political drama The West Wing. WPP launches new health and wellness sub-holding company Emily Tan WPP has grouped all its health-oriented specialist agencies under a new umbrella: WPP Health & Wellness. Promoted The medium that hits the payback sweet spot Aki Mandhar, OMD UK We ask judges of the Campaign and Clear Channel Outdoor Media Awards what inspires them most about outdoor. The Work Škoda "The climb" by Fallon London Sir Bradley Wiggins helps steer Škoda in a new direction with his first ad as part of a three-year partnership with the Volkswagen brand. Belvita "Start with Belvita" by Gravity Road Apparently all it takes is a breakfast of Belvita biscuits to put pep in the step of a train guard during morning rush hour. TRENDING Gunn Report 2016: Adam & Eve/DDB wins big Donald Gunn Adam & Eve/DDB moved up one place last year to become the most-awarded agency in the world. Lego Batman to take over Channel 4 ads Gurjit Degun A Lego Batman is taking over Channel 4's ad breaks as Warner Bros promotes The Lego Batman Movie. More Promoted The future of advertising is in your hands Getmemedia Discover how to tackle the industry's key challenges right now as well as future opportunities at ISBA's annual conference If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Account Director £50000 - £65000 per annum The Great & The Good, London Senior Planner – Awarding Winning Agency Competitive TalentHub, Dublin, Ireland Business and Operations Assistant within a forward thinking Brand Agency Salary £25k - £30k Double You, London (Greater) Senior Planner £45 – 65k + bens Direct Recruitment, London (Central), London (Greater) Digital Strategy Director Up to £85,000 per annum plus benefits The Jefferson Group, London (Central), London (Greater) Digital Group Account Director Competitive Union Jackson, West London Creative Director Competitive + Benefits April-Six, London (Central), London (Greater) Graphics Designer II Competitive Nike, Hilversum, Netherlands Senior Designer DOE OLIVER Group, London (Central), London (Greater) Artworker DOE OLIVER Group, Hemel Hempstead, Hertfordshire

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