Vodafone launches first ad by Ogilvy | Dave Dye leaves JWT

 

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Campaign: Agencies February 17, 2017

LATEST Vodafone talks up superior signal reliability in first campaign by O&M Simon Gwynn Vodafone is telling a story in which its ability to provide a consistent call signal proves vital to an eight-year-old girl's happiness, in the first campaign for the brand by Ogilvy & Mather. Dave Dye departs JWT as head of art Omar Oakes Dave Dye is leaving J Walter Thompson London after less than two years as the agency's head of art and design. Ralph Lauren hires ex-Vice and BBH strategist Bottomley as first CMO Omar Oakes Ralph Lauren has hired former Vice and Bartle Bogle Hegarty strategist Jonathan Bottomley as the fashion brand's first chief marketing officer. Bang goes the brief: why it's time to ditch the dead trees Dave Henderson The paper brief was an invaluable document but it's time has come - there's a better way to do things, writes Atomic's creative partner. Ask Bullmore: Have we done enough to address the results of the EU referendum? Jeremy Bullmore All agency people must get out of their bubble, writes Campaign's agony uncle. Gut instinct is the secret work weapon of Engine's Debbie Klein Debbie Klei Engine's Debbie Klein has learnt when to trust her instincts. Work hard to keep a team together, says AMV BBDO's Philippa Field Philippa Field Philippa Field, senior account director at Abbott Mead Vickers BBDO, shares her lessons from the career ladder. History of advertising: No 185: The Pepsi Refresh Project Staff Pepsi's 2010 Refresh Project was the most audacious social media campaign ever attempted. Wins this week: BT, Uber, Johnson's Baby Staff Campaign's weekly roundup of account moves across advertising and media Promoted Why Maxus UK's Anna Hickey is a fan of slap and tickle Anna Hickey, Maxus UK We ask judges of the Campaign and Clear Channel Outdoor Media Awards what inspires them most about outdoor. The Work Pick of the week: NHS Blood and Transplant "Kidney-shaped love" by Aesop Brittaney Kiefer Brittaney Kiefer laughed out loud at this Valentine's Day film raising awareness of kidney donation. Turkey of the week: Galaxy "The chase" by AMV BBDO Emily Tan Emily Tan thinks Galaxy's Valentine's Day ad has gone overboard. More TRENDING Kitcatt Nohr founders kick off £8.5m High Court case against Publicis Groupe Maisie McCabe The founders of Kitcatt Nohr Alexander Shaw are suing Publicis Groupe for up to £8.5m over its 2011 purchase of the independent agency. Protein World's Khloe Kardashian leotard ad spurs fresh criticism Gurjit Degun Protein World's latest ad featuring Khloe Kardashian has caused outrage once again after posters of the scantily clad reality TV star appeared on the London Underground. Promoted Thinkboxes winner November/December 2016: John Lewis Thinkbox Winner for November/December 2016 If you are enjoying this bulletin, subscribe now to get even more news, analysis and insight from Campaign, including unrestricted access to campaignlive.co.uk. Click here for subscription options from just £37 a quarter. Campaign Jobs Head of Sales - Film House £65000 - £75000 per annum + £100k+ OTE Ultimate Asset, West End, London Graphic Designer II Competitive Nike, Hilversum, Netherlands Client Services Director - B2B integrated marketing agency £75-85k plus £20-30k OTE and benefits The Jefferson Group, London (Central), London (Greater) Design Director | Agency | Bedfordshire £45000 - £55000 per annum Pitch Consultants, Bedfordshire Senior Planner/Planning Director £60 – 90k + bens Direct Recruitment, London (Central), London (Greater) Account Manager Competitive + Benefits Scorch London, London (Central), London (Greater) Associate Creative Director Competitive Rankin Photography Ltd, Kentish Town, NW5 Digital Senior Account Manager Competitive + Benefits OLIVER Group, Blackfriars, London Creative Artworker - German Speaking DOE OLIVER Group, Chiswick Riverside, London (Greater) Account Director - Conference & Incentive Travel Dependent on Experience Haymarket Media Group, Twickenham, London (Greater)

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